Manager - Outreach & Marketing

Keka Inc.; Ahmednagar; On-site; INR 1,100,000 - 1,500,000; Full time

Job summary

The School of Sports Science at Universal Ai University, Karjat, is seeking an Assistant Manager/Manager – Outreach and Partnerships to drive institutional partnerships, grassroots outreach, and student recruitment for its undergraduate programs.

This role blends business development, institutional liaison, and admissions marketing, building a network of sports bodies, academies, hospitals, schools, and coaching centres to boost visibility and enrollments.

Qualifications

• MBA preferred with strong sales experience; candidates with relevant sales background considered.
• Proven ability to build and manage partnerships with schools, academies, and federations.
• Experience in outreach, admissions marketing, and stakeholder liaison is desirable.

Responsibilities

• Identify and build formal partnerships with sports bodies, academies, and associations.
• Develop relations with hospitals and clinics for clinical exposure and internships.
• Lead outreach programs, campus visits, talks, and partner school events.
• Draft MOUs, coordinate with Dean's office, and track renewal/compliance.
• Represent the School at events to enhance visibility and enrollments.

Skills

Relationship building

Sales

Public speaking

CRM management

Stakeholder management

Education

MBA (Marketing/Sales or General Management)

Tools

CRM software

Lead tracking

Job description

ASST MANAGER/ MANAGER – OUTREACH AND PARTNERSHIPS

The School of Sports Science at Universal Ai University, Karjat, is seeking an Assistant Manager/Manager – Outreach and Partnerships to drive institutional partnerships, grassroots outreach, and student recruitment for its undergraduate programs. This is a relationship-first, target-driven role that sits at the intersection of business development, institutional liaison, and admissions marketing. The incumbent will build and manage a network of sports bodies, academies, athletes, healthcare and rehabilitation institutions, schools, and coaching centres, and will convert that network into visibility, credibility, and enrolments for the program

JOB ROLE:

• Identify, approach, and build formal tie-ups with private and government-backed sports bodies, federations, and associations.
• Develop working relationships with sports academies, training centres, clubs, and individual athletes for collaborations, endorsements, and student exposure opportunities.
• Establish partnerships with hospitals, physiotherapy clinics, and rehabilitation centres to support clinical exposure, internships, and applied learning tie‑ups.
• Draft, negotiate, and coordinate MOUs and partnership agreements in consultation with the Dean's office, and track their renewal and compliance status.
• Represent the School at sporting events, tournaments, conclaves, and industry forums to build the institution's presence and network.

Schools & Coaching Academies Outreach Network

• Build and maintain a structured database of schools, junior colleges, and coaching/training academies for sustained outreach.
• Plan and execute outreach programs, talks, demo sessions, and campus visits at partner schools and coaching centres.
• Coordinate with school sports departments, physical education teachers, and coaches to position the University as a preferred pathway for student‑athletes.

Admissions Marketing & Student Counselling

• Market and promote the undergraduate Sports Science programs to prospective students across schools, academies, and outreach events.
• Own lead generation, counselling support, and conversion targets for the school in coordination with the central admissions team.
• Interact directly with parents to address concerns, build trust, and communicate career pathways, placement outcomes, and program value.
• Support the creation and distribution of marketing collateral, brochures, and digital content in coordination with the marketing team.

Brand Building & Program Positioning

• Create visibility and “aura” for the Sports Science program among athletes, coaches, schools, and the broader sporting ecosystem.
• Coordinate athlete/coach appearances, guest sessions, and co‑branded events that reinforce the program's credibility.
• Gather feedback from partners and prospects to inform program positioning and outreach strategy.

LOCATION

Universal Ai Campus, Karjat. This position will also involve travel.

CANDIDATE PROFILE:

Education

• MBA preferred (Marketing/Sales or General Management); graduates with strong, demonstrable sales experience will also be considered.

Experience

• Proven experience in sales — institutional, B2B, or education/admissions sales — is essential; 4–8 years overall experience, with the higher end of the range for Manager level.
• Outreach, business development, or partnership/liaison experience (schools, academies, sports federations, education counselling) is preferred but not mandatory.
• Candidates with a sports background, or a genuine passion for sports and fitness, will be strongly preferred.

Skills & Attributes

• Outgoing, personable, and confident — comfortable initiating and building relationships with new people across varied settings.
• Strong selling ability with a track record of meeting targets; persuasive communicator with a confident public‑facing presence for school talks, events, and parent interactions.
• Strong interpersonal and relationship‑building skills across diverse stakeholders — government bodies, private academies, athletes, hospitals, school administrators, and parents.
• Target-oriented mindset with the discipline to manage a structured outreach pipeline and CRM/database.
• Willingness to travel extensively within the region for meetings, events, and outreach visits.

WHAT’S ON OFFER:

• An opportunity to shape a growing School of Sports Science and build its ecosystem from the ground up.
• Direct exposure to leading sports bodies, academies, and athletes
• A collaborative environment with significant ownership and visibility to senior leadership