Manager - ECommerce

PepsiCo; Hyderabad; On-site; INR 1,800,000 - 2,800,000; Full time

Job summary

PepsiCo is seeking a Senior UX Researcher to lead and evolve our user research practice within the digital commerce landscape. This role partners with product and business leaders to drive user-centered insights that shape roadmaps, improve experiences, and deliver commercial value, with a focus on the EU market.

You will champion best-in-class research practices, leveraging ecommerce and UX expertise to support key product decisions across the organization.

Qualifications

• 5+ years of UX research experience in eCommerce or digital commerce.
• Expertise in qualitative and quantitative methods, usability testing, A/B testing, surveys, ethnographic studies, journey mapping.

Responsibilities

• Own the end-to-end UX research process from framing to delivering insights for leadership.
• Plan and lead complex UX and A/B testing with vendors and stakeholders.
• Translate briefs into research hypotheses with testing strategies and measures.
• Produce strategic and tactical research deliverables with compelling narratives.
• Voice of the consumer to embed user needs in planning and prioritization.
• Lead governance with roadmap planning, prioritization, and sprint ceremonies.
• Build and maintain a central research knowledge base of methods and frameworks.
• Mentor junior researchers and promote user-centered thinking across the business.

Skills

UX research

Qualitative methods

Quantitative methods

Usability testing

A/B testing

Survey design

Ethnographic studies

Journey mapping

Strategic influence

Stakeholder management

Agile experience

Data-driven decision making

Communication

Vendor management

UserZoom

UserTesting

Dragonfly AI

Figma

Miro

Dovetail

Confluence

Tools

UserZoom

UserTesting

Dragonfly AI

Figma

Miro

Dovetail

Confluence

Job description

Overview

We’re looking for a Senior UX Researcher to lead and evolve our user research practice within the digital commerce landscape. This role will serve as a key strategic partner to product and business leaders, driving the development of user-centered insights across the full interaction portfolio. The role focuses primarily on the EU market, aligning and executing research activities that directly shape our roadmap, improve user experience, and deliver commercial value.

You will champion best-in-class research practices and leverage your deep experience in eCommerce and UX to support key product decisions across the organization.

Responsibilities

• Own the end-to-end UX research process: From framing research questions to delivering actionable insights that drive decision-making at the leadership level.
• Plan and lead complex UX and A/B testing, coordinating with external vendors and internal stakeholders to ensure alignment with market goals and timelines.
• Translate commercial briefs into robust research hypotheses, with clear testing strategies and outcome measures.
• Produce strategic and tactical research deliverables, synthesizing findings into compelling narratives and best practice recommendations.
• Act as a voice of the consumer, ensuring that user needs and behaviors are deeply embedded in product planning and prioritization.
• Lead research governance by contributing to monthly roadmap planning, prioritization sessions, and sprint ceremonies.
• Help build and maintain a central research knowledge base, codifying insights, methods, and frameworks for repeatable success.
• Mentor junior researchers, and contribute to growing a culture of user-centered design and evidence-based thinking across the business

Qualifications

• 5+ years of UX research experience with a strong foundation in eCommerce or digital commerce environments.
• Deep knowledge of UX research methodologies including qualitative and quantitative approaches, usability testing, A/B testing, survey design, ethnographic studies, and journey mapping.
• Demonstrated ability to work at both strategic and executional levels, influencing product roadmaps and business priorities.
• Strong stakeholder management across large, cross-functional teams with varying priorities.
• Experience working in agile environments, managing competing priorities, and adjusting to fast-moving roadmaps.
• Excellent analytical and communication skills with a data-informed mindset and ability to distill complexity into clarity.
• Background in working with external research vendors and tools (e.g. User Zoom, User Testing, Dragonfly AI).
• Familiarity with UX and design tooling (Figma, Miro, Dovetail, Confluence, etc.) and how they integrate into broader product workflows.