Role Overview
The Key Account Manager Q-Commerce will be responsible for owning, managing, and scaling the Wow! Momo FMCG portfolio across leading quick-commerce platforms, including Blinkit, Zepto, Swiggy Instamart, and BB Now.
This is a high-impact role with significant growth potential, offering exposure to multiple FMCG categories, including Frozen Ready-to-Eat/Cook, Instant Noodles, and Packaged Beverages.
The role sits at the intersection of commercial growth and operational excellence, with a strong focus on driving revenue, executing joint business plans, optimizing dark-store supply pipelines, improving availability, and maintaining high fill rates across key accounts.
Key Responsibilities
1. Multi-Category Account Management & Growth
- Manage end-to-end commercial relationships with key Q-Commerce partners such as Blinkit, Zepto, Swiggy Instamart, and BB Now.
- Drive Joint Business Planning (JBP) with platform category managers to achieve aggressive monthly revenue and volume targets.
- Lead the listing, launch, and dark-store penetration of New Product Developments (NPDs) across ambient and cold-chain categories.
- Plan and execute on-app marketing initiatives, including:
- Top-of-search bidding
- Banner placements
- Category campaigns and category days
- Promotional campaigns
- Dynamic cross-category bundles
- Identify opportunities to increase assortment, visibility, conversion, and revenue across platforms.
2. Supply Chain, PO & Operational Excellence
- Monitor daily PO generation, validation, and fulfillment across national mother hubs and city-level dark stores.
- Own key operational metrics, including:
- PO vs. Fill Rate
- OTIF (On-Time In-Full)
- Out-of-Stock (OOS) %
- Turnaround Time (TAT)
- Coordinate with manufacturing, cold-chain logistics, warehousing, and distribution teams to align production and inventory with platform demand.
- Ensure adequate availability during demand surges, promotional periods, and new launches.
- Expand store-level assortment coverage and maintain category-specific service levels.
- Ensure adherence to appropriate supply-chain requirements for frozen/cold-chain products and ambient products.
3. Inventory Health & Commercial Reconciliation
- Monitor inventory aging, Days of Cover (DOC), and buffer stock across partner distribution centers.
- Minimize short-expiry returns, excess inventory, and product write-offs.
- Oversee commercial processes, including:
- GRN reconciliation
- Billing accuracy
- Debit/Credit Note settlements
- Payment tracking
- Resolve day-to-day operational and commercial issues between platform buying teams, hub operations, and internal logistics teams.
- Ensure timely closure of commercial discrepancies and claims.
4. Category Analytics & Business Insights
- Analyze daily sell-through, off-take velocity, SKU performance, pin-code reach, and category-level market share.
- Track competitor pricing, promotions, visibility, assortment, and campaign mechanics.
- Benchmark platform-level fill rates and operational performance.
- Identify growth opportunities based on sales trends, consumer behavior, and platform data.
- Prepare regular performance reviews, revenue projections, business forecasts, and channel strategy updates for the Head of Q-Commerce & E-Commerce.
Candidate Profile & Requirements
Experience
- 3-6 years of experience in Key Account Management, Sales, or Operations within Quick Commerce / E-Commerce.
- Experience in FMCG, packaged foods, food & beverage, or consumer brands is preferred.
- Hands-on experience managing major Q-Commerce platforms is strongly preferred.
Education
- Bachelor's degree in Business, Supply Chain, Marketing, or a related discipline.
- MBA from a reputed/premier institute will be an added advantage.
Category & Operational Expertise
- Experience or strong understanding of multi-category FMCG portfolios.
- Exposure to chilled/frozen supply chains along with high-velocity ambient categories will be a strong advantage.
- Understanding of dark-store operations, platform fulfillment, inventory management, and Q-Commerce supply chains.
Technical Skills
- Advanced proficiency in MS Excel / Google Sheets, including:
- Pivot Tables
- XLOOKUP/VLOOKUP
- SUMIFS/COUNTIFS
- Data analysis
- Demand forecasting
- Business and sales models
- Strong familiarity with Q-Commerce/e-commerce partner dashboards and supplier portals.
- Ability to interpret large datasets and convert insights into actionable business plans.
Key Competencies
- High ownership and accountability
- Strong commercial and negotiation skills
- Data-driven decision-making
- Excellent stakeholder management
- Strong problem-solving ability
- Entrepreneurial mindset
- Ability to work in a fast-paced, high-growth environment
- Strong execution orientation and attention to operational detail
Why Join Us?
- Opportunity to work with a high-growth FMCG portfolio.
- Direct exposure to leading Q-Commerce platforms.
- Opportunity to manage multiple categories and build deep expertise across Frozen, Noodles, and Beverages.
- High visibility and ownership with significant scope for career growth and leadership progression.
- Opportunity to work at the intersection of sales, e-commerce, supply chain, and category management.