Junior Copywriter – Story Digital

Unify Career; New Delhi; On-site; INR 300,000 - 520,000; Full time

Job summary

Unify Career in Delhi is seeking a sharp, creative Junior Copywriter to join our fast-paced digital advertising agency. You’ll craft compelling, insight-driven copy for brands across social media, digital ads, websites, and email campaigns.

Collaborate with creative, strategy, and design teams to develop campaigns, adapt tone for different brands and audiences, and stay current with internet culture. The role offers growth in a vibrant, digital-first environment in Delhi.

Qualifications

• Bachelor’s degree in Advertising, Mass Communication, Marketing, or related field.
• 1–2 years of experience (agencies experience preferred).
• Strong command of English and Hindi.
• Ability to write crisp, creative, and audience-focused copy.
• Understanding of digital platforms and ad formats.
• Ability to handle feedback and iterate quickly.

Responsibilities

• Write engaging and on-brand copy for social media (Instagram, LinkedIn, X, etc.), digital ads, websites, emails.
• Assist in developing campaign ideas, taglines, and concepts.
• Collaborate with art directors, designers, and strategists to bring ideas to life.
• Adapt copy for different brands, audiences, and platforms.
• Stay updated on trends, pop culture, and digital innovations.
• Proofread and edit content for clarity, tone, and accuracy.
• Support senior copywriters on pitches and campaign execution.

Skills

Copywriting

Creative writing

Social media copy

English

Hindi

Education

Bachelor’s degree in Advertising, Mass Communication, Marketing

Tools

Google Ads

Meta Ads

Job description

We are looking for a sharp, creative Junior Copywriter to join our fast-paced digital advertising agency. You’ll work closely with creative, strategy, and design teams to craft compelling, insight-driven copy for brands across digital platforms. This role is ideal for someone who thrives on ideas, understands internet culture, and is eager to build impactful campaigns.

Key Responsibilities

• Write engaging and on-brand copy for:
• Social media (Instagram, LinkedIn, X, etc.)
• Digital ads (Google Ads, Meta Ads, banners)
• Website and landing pages
• Emailers and push notifications
• Assist in developing campaign ideas, taglines, and concepts
• Collaborate with art directors, designers, and strategists to bring ideas to life
• Adapt copy for different brands, audiences, and platforms
• Stay updated on trends, pop culture, and digital innovations
• Proofread and edit content for clarity, tone, and accuracy
• Support senior copywriters on pitches and campaign execution

Requirements

• Bachelor’s degree in Advertising, Mass Communication, Marketing, or related field
• 1–2 years of experience (agencies experience preferred)
• Strong command of English and Hindi
• Ability to write crisp, creative, and audience-focused copy
• Understanding of digital platforms and ad formats
• Ability to handle feedback and iterate quicky