Jr Copy Writer

AdStreet Communications Pvt Ltd; Mumbai; On-site; INR 250,000 - 400,000; Full time

Job summary

AdStreet Communications Pvt Ltd in Mumbai is hiring a Jr Copy Writer for a full-time, on-site role. You will support the creative team by drafting and refining copy for digital and mainline campaigns, including social media posts, website content, ad scripts, and marketing collaterals.

You’ll brainstorm with designers and strategists, ensure messaging aligns with brand guidelines, and adapt copy for various audiences. A pathway to grow within a fast-paced agency is offered.

Qualifications

• Strong writing and editing skills to craft clear, concise copy across formats.
• Creative thinking and storytelling to develop engaging ideas for digital and traditional media.
• Basic content and digital marketing awareness, including social media formats.
• Research and analytical skills to understand brand positioning and audiences.
• Collaboration and communication with designers, strategists, and account teams.
• Portfolio showcasing writing samples is advantageous.

Responsibilities

• Draft and refine copy for digital and mainline campaigns, including social posts and website content.
• Brainstorm ideas with designers and strategists to contribute to campaigns.
• Develop messaging aligned with brand guidelines across platforms.
• Adapt copy for different platforms and audiences.
• Research client industries and review content based on feedback.
• Maintain consistency in tone and style across projects.

Skills

Strong writing and editing

Creative thinking and storytelling

Basic content and digital marketing

Research and analytical

Collaboration and communication

Portfolio of writing samples

Education

Bachelor’s degree in Advertising, Media, Communications, English, Journalism, or related field

Internship or junior-level experience in an advertising agency or content-focused role

Job description

Company Description

AdStreet Communications Pvt Ltd is a boutique creative agency that combines the agility of a small team with the strategic capabilities of large networks. The agency specializes in brand strategy and integrated mainline and digital campaigns, including influencer-led and high-impact content. AdStreet partners with leading brands across FMCG, pharma, QSR, real estate, jewellery, consumer durables, and BFSI sectors. The team focuses on blending creativity with insight to help brands launch, scale, and reposition effectively. Applicants can expect a culture that values strategic storytelling, measurable results, and close collaboration with diverse clients.

Role Description

The Jr Copy Writer role is a full-time, on-site position based in Mumbai. In this role, the Jr Copy Writer will support the creative team by drafting and refining copy for digital and mainline campaigns, including social media posts, website content, ad scripts, and marketing collaterals. Day-to-day tasks include brainstorming ideas with designers and strategists, developing clear and engaging messaging aligned with brand guidelines, and adapting copy for different platforms and audiences. The Jr Copy Writer will also assist in researching client industries, reviewing and revising content based on feedback, and maintaining consistency in tone and style across projects. This position offers the opportunity to learn from senior team members, contribute to campaign concepts, and grow within a fast-paced agency environment.

Qualifications

• Candidates should possess strong writing and editing skills, including the ability to craft clear, concise, and compelling copy for various formats.


• Candidates should possess creative thinking and storytelling skills, with an aptitude for developing engaging ideas for both digital and traditional media.


• Candidates should possess basic content and digital marketing awareness, including familiarity with social media platforms and online campaign formats.


• Candidates should possess research and analytical skills to understand brand positioning, target audiences, and competitive landscapes.


• Candidates should possess collaboration and communication skills, with the ability to work closely with designers, strategists, and account teams.


• Relevant qualifications such as a bachelor’s degree in Advertising, Media, Communications, English, Journalism, or a related field are beneficial.


• Prior internship or junior-level experience in an advertising agency or content-focused role, and a portfolio showcasing writing samples, will be an advantage.


• Attention to detail, openness to feedback, time management, and the ability to meet deadlines in a fast-paced environment are important for success in this role.