Intern-Youtube SEO

Adda247; Gurugram District; Presencial; INR 167 000 - 279 000; Tempo integral

Resumo da oferta

Keka Inc. is seeking a data-driven YouTube SEO Intern to support our growth marketing team in Gurgaon. You will optimize educational content, scale organic reach, and collaborate with content creators and designers to improve channel visibility and conversions.

Responsibilities include keyword research, video optimization, playlist organization, and CTR enhancements. This internship offers exposure to analytics, A/B testing, and audience engagement tactics within a 3-month program.

Qualificações

• Experience with keyword research and optimizing educational video content.
• Ability to analyze competitors and adapt strategies to grow organic reach.
• Experience organizing videos into playlists and modules for better session time.

Responsabilidades

• Conduct keyword research and optimize titles, descriptions, and tags.
• Manage and organize course playlists to improve channel structure.
• Collaborate with designers to create high-contrast thumbnails and titles.
• Implement CTR enhancements and test thumbnail variants.

Conhecimentos

Keyword research

Video optimization

CTR optimization

Thumbnail strategy

Audience engagement

Community management

Ferramentas

Google Keyword Planner

VidIQ

TubeBuddy

Descrição da oferta de emprego

We are looking for a data-driven and creative YouTube SEO Intern to join our growth marketing team. In this role, you will be responsible for scaling our organic reach, optimizing educational content, and helping Indian students discover our lectures, courses, and exam updates. You will work closely with content creators, faculties, and graphic designers to maximize our channel's visibility and conversion funnel.

• Location: Gurgaon
• Duration: 3 Months
• Type: Internship

KRAs:

1. Keyword Research & Video Optimization

• Search Volume Analysis: Find high-intent educational keywords using tools like Google Keyword Planner, VidIQ, and TubeBuddy.
• Competitor Benchmarking: Analyze top-performing videos from rival Indian EdTech channels to reverse-engineer their traffic sources.
• On-Page Optimization: Write clear, click-worthy, and keyword-rich titles, descriptions, and tags for every upload.
• Playlist Management: Organize videos into logical course modules or exam playlists to increase channel session time.

2. Click-Through Rate (CTR) Enhancement

• Thumbnail Strategy: Collaborate with graphic designers to create high-contrast thumbnails featuring bold text, faces, and clear subject hooks.
• A/B Testing: Test different thumbnail variants and titles on low-performing videos to lift CTR.

3. Audience Engagement & Retention

• Video Structuring: Timestamps/chapters added to long-form lectures and masterclasses within 24 hours of publishing.
• Interactive Elements: Cards, end screens, and pinned comments implemented to push viewers to the next video or a landing page.
• Community Management: Respond to student queries in the comments section to boost algorithmic engagement signs.