Instructional Designer / Content Development Specialist

DMart; Mumbai; On-site; INR 1,200,000 - 2,200,000; Full time

Job summary

DMart is seeking an Instructional Designer / Content Development Specialist in Mumbai to lead training needs analysis, curriculum architecture, and multimedia content creation. The role drives digital transformation of classroom modules into interactive e-learning formats and oversees LMS deployment across the organization.

The ideal candidate will design learning journeys using ADDIE, leverage adult-learning concepts, and collaborate with SMEs, PPT specialists, and multimedia designers to

Qualifications

• Experience designing trainings using ADDIE and adult learning principles.
• Ability to translate complex processes into clear learning objectives and materials.
• Strong storytelling and scenario-building for varied learner profiles.

Responsibilities

• TNI & Ground Research: observe workflows in stores/DCs and consult SMEs to identify skill gaps.
• Curriculum Design: build structured learning journeys using ADDIE, Blooms taxonomy, and adult-learning principles.
• Multimedia & Digital Transformation: create slide decks, videos, podcasts, and e-learning content.
• LMS Deployment & Technical Integration: package modules to SCORM standards and test across devices/browsers.
• Quality Assurance & Vendor Management: evaluate external partners and apply Kirkpatrick framework for improvement.

Skills

Instructional design

ADDIE

Blooms Taxonomy

Adult learning

Storytelling

Tools

PowerPoint

Articulate 360

Video editing

Job description

Instructional Designer / Content Development Specialist

Job Responsibilities: -

1. Training Needs Identification (TNI) & Ground Research

• Field Observations: Directly visiting Stores, Distribution Centers (DCs), and corporate offices to observe employee workflows in their natural environments.
• Stakeholder Consultation: Liaising with Function Heads and Subject Matter Experts (SMEs) via probing questions to identify specific skill gaps, operational challenges, and process interlinkages.

2. Curriculum Architecture & Content Creation

• Curriculum Design: Building a structured learning journey using framework fundamentals like ADDIE, Andragogy (Adult Learning), and Blooms Taxonomy.
• Multi-Format Development: Drafting comprehensive instructional materials such as SOPs, Trainer Guides, Participant Manuals, Question Banks, and educational podcasts.
• Instructional Strategy: Utilizing diverse learning techniques (storytelling, case studies, simulate role-plays, and gamification) to serve varied learner profiles.

3. Digital Transformation & Multimedia Execution

• Media Creation: Collaborating with PPT Specialists, Multimedia Designers, and Content Creators to build high-impact slide decks, videos, animations, and interactive activities.
• E-Learning Conversion: Translating traditional in-classroom modules into fully interactive digital formats.

4. Technical Integration & LMS Deployment

• Technical Compliance: Packaging digital modules according to global e-learning interoperability standards (SCORM).
• LMS Testing: Deploying modules onto the Learning Management System (LMS) and running extensive cross-browser, cross-device compatibility and performance tests.

5. Quality Assurance & Vendor Management

• Vendor Governance: Evaluating external e-learning development partners, tracking deliverables, and reviewing vendor-built modules against brand guidelines.
• Evaluation & Maintenance: Applying the Kirkpatrick Evaluation Model to pilot runs, gathering learner feedback, fixing navigation bugs, maintaining strict version control, and continuously improving content based on evolving business priorities.