Influencer Marketing Intern

Frido; Pune District; On-site; INR 1,200,000 - 1,800,000; Full time

Job summary

Frido is seeking a proactive Influencer Marketing Executive to own end-to-end campaigns—from scouting creators to delivering high-performing content. You will build a creator pipeline across Instagram and YouTube and assess fit based on audience quality and brand fit.

Negotiate deliverables and timelines, coordinate with the content team for scripts and approvals, and manage campaigns in CRM tools. Stay organized, communicate clearly, and report insights to optimize performance across multiple

Qualifications

• Strong understanding of influencer marketing and social media trends.
• Good negotiation and communication skills.
• Ability to manage multiple campaigns simultaneously.
• High ownership and accountability mindset.
• Organized and comfortable with tools/CRM systems.
• Prior experience in influencer marketing is preferred.

Responsibilities

• Identify and onboard relevant influencers across platforms; evaluate for fit.
• Coordinate briefs, ensure brand messaging, manage timelines.
• Collaborate with content team for scripts and approvals; ensure consistency.
• Maintain campaign data in CRM/tools and share improvement insights.

Skills

Influencer marketing

Negotiation

Communication

Campaign management

Multi-tasking

Tools

CRM tools

Job description

We are looking for a proactive and ownership-driven Influencer Marketing Executive who will be responsible for managing influencer campaigns end-to-end from identifying the right creators to executing and delivering high-performing content. This role requires someone who can think beyond scouting and take full accountability for campaign success.

Key Responsibilities:

1. Influencer Scouting & Shortlisting

• Identify and onboard relevant influencers across Instagram, YouTube, etc.
• Evaluate creators based on audience quality, engagement, and brand fit
• Build and maintain a strong pipeline of creators
• Reach out to influencers and manage communication
• Negotiate deliverables, pricing, and timelines
• Close deals aligned with campaign budgets

3. Campaign Execution

• Share briefs and coordinate with influencers for content creation
• Ensure alignment with campaign goals and brand messaging
• Manage timelines from onboarding to content going live

4. Content Coordination

• Work closely with the content team/POC for scripts and video approvals
• Ensure quality and consistency across all deliverables

5. Tracking & Reporting

• Maintain campaign data and reports in CRM/tools
• Share insights and recommendations for improvement

Requirements:

• Strong understanding of influencer marketing and social media trends
• Good negotiation and communication skills
• Ability to manage multiple campaigns simultaneously
• High ownership and accountability mindset
• Organized and comfortable with tools/CRM systems
• Prior experience in influencer marketing is preferred