Influencer Marketing Associate

Boss Wallah Media; Bengaluru; On-site; INR 400,000 - 600,000; Full time

Job summary

A leading Indian social media platform is seeking an Influencer Marketing Associate to manage influencer campaigns end-to-end. The ideal candidate should have a minimum of 1 year of experience in influencer or digital marketing, with hands-on experience using scouting and marketing analytics tools. Strong communication and negotiation skills are crucial, along with the ability to manage multiple campaigns efficiently. This role is located in Bengaluru and offers an exciting opportunity to work with national and international brands.

Qualifications

• Minimum 1 year of experience in influencer or digital marketing.
• Hands-on experience with influencer discovery/scouting and marketing analytics tools.
• Strong communication and negotiation skills.

Responsibilities

• Scout and handpick relevant influencers using research and scouting tools.
• Manage influencer campaigns from onboarding to execution and reporting.
• Track campaign performance using marketing and analytics tools.

Skills

Influencer scouting

Communication skills

Negotiation skills

Campaign management

Data management

Tools

Marketing analytics tools

Research tools

Job description

Experience: Minimum 1 year

Department: Marketing / Influencer Partnerships

Location : Bangalore

About Us

Boss Wallah Media is India’s leading social media and production platform, reaching 18M+ followers and 330M+ monthly viewers across YouTube, Facebook, and Instagram. With six studios and a creative team delivering 200+ multilingual videos a week, Boss Wallah Media drives high-ROI campaigns for national and international brands alike. From social media boosts to influencer-style branded content, Boss Wallah Media is the go‑to partner for brands seeking scale and impact especially in India’s southern markets.

Role Overview

We’re looking for a disciplined and proactive Influencer Marketing Associate who can identify high-quality creators in a saturated market and manage influencer campaigns end-to-end.

Key Responsibilities

• Scout and handpick relevant influencers using research and scouting tools.
• Manage influencer campaigns from onboarding to execution and reporting.
• Handle multiple campaigns simultaneously while meeting timelines.
• Communicate and negotiate with influencers and talent managers.
• Track campaign performance using marketing and analytics tools.
• Maintain organized data, reports, and campaign documentation.

Requirements

• Minimum 1 year of experience in influencer or digital marketing.
• Hands‑on experience with influencer discovery/scouting and marketing analytics tools.
• Strong communication and negotiation skills.
• Ability to manage multiple campaigns efficiently.
• Good data management and organizational discipline.

Preferred

• Knowledge of multiple south Indian languages.
• Proactive, detail‑oriented, and performance‑driven mindset.