HR Associate Manager

Thence Digital; Bengaluru; On-site; INR 1,200,000 - 1,800,000; Full time

Job summary

A leading design and tech firm in Bengaluru seeks an HR Associate Manager to enhance employer branding and manage talent acquisition. This pivotal role involves leveraging creativity to build a people-first culture, executing recruitment marketing, and developing engagement initiatives. Ideal candidates will have an MBA in Human Resources and 4–6 years of relevant experience, with a focus on design and tech sectors. Join us to influence how talent is attracted and engaged within a collaborative environment.

Qualifications

• 4–6 years of HR experience, with at least 2 years in design/tech/product hiring.
• Prior experience in a creative or high-growth product organization preferred.

Responsibilities

• Develop and execute an Employer Branding roadmap.
• Manage end-to-end hiring processes efficiently.
• Enhance organizational culture through engagement initiatives.
• Design performance management frameworks and talent development programs.
• Utilize people analytics to inform HR strategies.

Skills

Interpersonal skills

Storytelling

Creative talent understanding

Empathy and ownership mindset

Data-driven and process-oriented

HR platforms proficiency

Education

MBA/PGDM in Human Resources

Tools

Keka

Zoho People

LinkedIn Recruiter

Job description

We’re looking for an HR Associate Manager who thrives at the intersection of people, process, and storytelling.

You’ll play a pivotal role in shaping how Thence attracts, engages, and grows exceptional design and product talent — blending strategic HR, employer branding, and culture-building into one seamless experience.

This is a hands‑on, high‑impact role ideal for someone who believes HR is not just about process — it’s about people, potential, and purpose.

Key Responsibilities

1. Employer Branding & Recruitment Marketing

• Build and execute a strategic Employer Branding roadmap that positions Thence as a leading design and product destination.
• Lead recruitment marketing campaigns to attract top creative and product talent across digital and offline channels.
• Drive social media storytelling on platforms like LinkedIn, Instagram, Behance, and Dribbble — spotlighting people, work, and culture.
• Collaborate with internal design and content teams to produce authentic and engaging brand stories, reels, and thought‑leadership pieces.
• Represent Thence at design events, university programs, and community platforms to enhance talent visibility and reputation.

2. Talent Acquisition & Onboarding

• Manage the end‑to‑end hiring process across Design, Product, and Tech functions with speed and precision.
• Build strategic talent pipelines through proactive sourcing, referrals, and partnerships with design/product communities.
• Plan and execute campus drives and engagement initiatives to attract high‑potential talent.
• Collaborate with hiring managers to define clear role requirements, assessment frameworks, and selection standards.
• Design seamless onboarding experiences that reflect Thence’s design‑first culture and set new hires up for success.

3. Engagement & Culture

• Own and lead the Engagement & Culture charter — creating initiatives that build belonging, recognition, and continuous learning.
• Plan and execute an annual Engagement Calendar — from cultural events and learning sessions to team offsites and open forums.
• Lead Rewards & Recognition programs that reinforce company values and celebrate impact.
• Partner with leadership to define and amplify culture communication, ensuring Thence’s ethos is lived every day, not just documented.
• Conduct periodic pulse surveys and one‑on‑one connects to identify engagement drivers and improvement opportunities.
• Act as a trusted culture champion — balancing empathy with action when addressing employee feedback or challenges.

4. Talent Management & Development

• Design and drive performance management frameworks — goal‑setting, quarterly reviews, and feedback conversations.
• Support leadership in succession planning and identifying high‑potential individuals.
• Plan and coordinate learning and development programs, mentorship initiatives, and capability‑building efforts.
• Champion internal mobility and career progression opportunities that encourage long‑term retention.
• Use people analytics and insights to track engagement, growth, and performance outcomes — and translate them into actionable strategy.

Desired Skills & Attributes

• Exceptional interpersonal and storytelling skills — comfortable engaging with creative and business teams alike.
• Strong understanding of creative talent markets and design‑driven hiring.
• High energy, empathy, and ownership mindset — with the ability to move from strategy to execution seamlessly.
• Data‑driven, process‑oriented, and passionate about building scalable people systems.
• Skilled in HR platforms (e.g., Keka, Zoho People, LinkedIn Recruiter, etc.) and adept at using social media for talent and brand building.

Qualifications

• MBA/PGDM in Human Resources or equivalent.
• 4–6 years of HR experience, including at least 2 years focused on design/tech/product hiring.
• Prior experience in a creative, consulting, or high‑growth product organization preferred.

Why This Role Matters

• You’ll directly shape how Thence is experienced — internally by our people and externally by the design community.
• You’ll get to experiment with new‑age HR and culture‑building approaches — blending creativity with structure.
• You’ll be part of a people‑first, design‑led culture where every initiative ties back to impact and growth.

Seniority level: Mid‑Senior level

Employment type: Full‑time

Job function: Human Resources

Industries: IT Services and IT Consulting