Head of Marketing

Admaren Tech Private Limited; Ernakulam; Sur place; INR 4 000 000 - 7 000 000; Plein temps

Résumé du poste

Admaren Tech Private Limited is seeking a dynamic Head of Marketing to lead and execute global B2B marketing strategies. You will craft innovative campaigns, manage international and domestic exhibitions, and drive ABM to engage high-value clients.

Collaboration with in-house teams and external vendors will ensure maximum market visibility and ROI. The role requires an MBA in Marketing, 10+ years of B2B marketing experience, and strong leadership and analytical skills to translate complex

Qualifications

• MBA in Marketing from a top-tier university.
• 10+ years of B2B marketing experience with ABM focus.
• Proven ABM track record and account-based engagement.
• Experience managing global exhibitions and trade shows.
• Experience in social media marketing, especially LinkedIn.
• Excellent communication, leadership and project management skills.
• Strong analytical skills and data-driven decision making.

Responsabilités

• Develop and execute comprehensive B2B marketing strategies with global expansion focus.
• Drive targeted campaigns engaging high-value clients.
• Lead planning and execution of international and domestic exhibitions and events.
• Oversee SEO, paid advertising, content marketing, and social media marketing.
• Manage LinkedIn marketing campaigns to enhance brand visibility and lead generation.
• Maintain and enhance brand identity across channels.

Connaissances

ABM

LinkedIn marketing

B2B marketing

Leadership

Communication

Project management

Data-driven decision making

Analytics

Content marketing

Formation

MBA in Marketing

Outils

CRM

Marketing automation

Description du poste

We are seeking a dynamic and experienced Head of Marketing to lead and execute marketing strategies for Admaren Tech Private Limited. As a B2B software solutions provider in the logistics and maritime industry, we expect the Head of Marketing to craft innovative marketing campaigns, manage global exhibitions, and implement account-based marketing strategies. This role requires a marketing leader who can collaborate with in-house teams and external vendors,ensuring maximum market visibility and customer engagement.

Key Responsibilities

• Develop and execute comprehensive B2B marketing strategies, focusing on global market expansion.
• Drive targeted marketing initiatives that engage specific high-value clients.
• Lead the planning, coordination, and execution of international and domestic exhibitions, including booth setup and event marketing.
• Oversee SEO, paid advertising campaigns, content marketing, and social media strategies.
• Manage and execute LinkedIn marketing campaigns to enhance brand visibility and lead generation.
• Maintain and enhance brand identity across all marketing channels.
• Collaborate with internal teams and manage third-party vendors to implement marketing campaigns.
• Conduct market research to identify growth opportunities and industry trends.
• Manage marketing budgets and ensure ROI-driven marketing efforts.
• Gain in-depth knowledge of company products and translate technical features into customer-focused messaging.

Required Skills and Qualifications

• MBA in Marketing from a top-tier university.
• 10+ years of marketing experience, with a strong B2B focus.
• Proven track record in account-based marketing (ABM).
• Experience managing global exhibitions and trade shows.
• Experience in social media marketing, especially LinkedIn.
• Excellent communication, leadership, and project management skills.
• Strong analytical skills and data-driven decision-making.

Preferred Skills and Qualifications

• Experience in the software product industry.
• International marketing experience.
• Familiarity with CRM and marketing automation tools.
• Certification in digital marketing or relevant marketing platforms.
• Ability to create and execute long-term marketing strategies.
• Strong team management and collaboration skills.
• Innovative and resourceful in marketing approaches.
• Open to learning and applying new marketing trends and technologies.
• Deep understanding of customer needs and behavior in the B2B sector.
• Ability to achieve and exceed marketing goals and KPIs.

Why Join Us?

At Admaren Tech Private Limited, we are committed to revolutionizing the maritime industry through innovative software solutions. Join us in creating a world-class cargo engineering platform that empowers shipping professionals worldwide. If you are passionate about shaping the future of maritime technology, we would love to hear from you!

• Opportunity to lead marketing in a rapidly growing maritime software company.
• Work on cutting-edge B2B solutions in a global market.
• Opportunities for professional growth and international exposure.