Head of Global Digital Marketing & Growth

OMANGOM Infosystems Pvt Ltd; Dadri; On-site; INR 1,200,000 - 1,800,000; Full time

Benefits offered by this job

Competitive pay

Medical insurance

Performance incentives

Leadership opportunity

Professional growth

International exposure

Cross-functional collaboration

Career development

Other benefits

Job summary

OMANGOM Infosystems Pvt. Ltd. is seeking a Head of Global Digital Marketing & Growth to establish, lead and scale our digital marketing function, driving brand development and international client delivery.

This hands-on leadership role combines strategy, execution and team building across US, UK and European markets, collaborating with design, UI/UX, engineering and business development professionals to deliver measurable growth.

Qualifications

• MBA/PGDM from a reputed, recognized management institution with a strong academic record is mandatory.
• Specialization in Marketing, Digital Marketing, Business Management or a closely related field.
• Bachelor's degree from a recognized university.
• Strong analytical thinking, business understanding and professional communication skills.
• Relevant certifications in Google Analytics, Google Ads, HubSpot or digital marketing are an advantage.

Responsibilities

• Develop and execute integrated digital marketing strategies for OMANGOM, its products and international clients.
• Strengthen brand positioning, digital presence, reputation and market visibility.
• Lead LinkedIn marketing, email marketing, marketing automation and lead-nurturing programs.
• Manage social media strategy, content calendars, audience engagement and campaign execution.
• Oversee performance marketing initiatives, including Google Ads and LinkedIn Ads where commercially appropriate.

Skills

SEO

Brand strategy

Content marketing

Leadership

Communication skills

Campaign management

International marketing

Education

MBA/PGDM

Bachelor's degree

Marketing specialization

Tools

Google Analytics

Google Ads

HubSpot

CRM systems

Marketing automation

Job description

Head of Global Digital Marketing & Growth

• Salary ₹12–18 LPA (CTC, including variable pay and benefits)
• City Noida
• Country India

Job Description

About OMANGOM

OMANGOM Infosystems Pvt. Ltd. is a software engineering and technology services company working with businesses across international markets. Our expertise includes custom software development, SaaS platforms, eCommerce, cloud engineering, DevOps, enterprise integrations and intelligent business solutions.

We are looking for an experienced Head of Global Digital Marketing & Growth to establish, lead and scale our digital marketing function.

This is a hands-on leadership position combining brand development, global marketing strategy, business growth and international client delivery.

The selected candidate will take ownership of OMANGOM's internal marketing initiatives, support the growth of our products and build a digital marketing practice serving clients across the US, UK, Europe and other international markets.

Working closely with company leadership, the successful candidate will develop a capable marketing team and collaborate with our existing design, UI/UX, engineering and business development professionals.

Key Responsibilities

Global Marketing Strategy & Brand Development

Develop and execute integrated digital marketing strategies for OMANGOM, its products and international clients.

Strengthen brand positioning, digital presence, reputation and market visibility.

Conduct market research, competitor analysis, audience segmentation and growth planning.

Develop brand messaging, content strategies, digital PR initiatives and executive thought leadership.

SEO, AEO/GEO & Organic Growth

Lead technical SEO, on-page and off-page optimization, content SEO and organic growth initiatives.

Develop strategies to improve visibility across traditional search engines and AI-powered discovery platforms.

Oversee website audits, keyword research, content optimization, structured data, indexing and technical improvements.

Coordinate with developers and content teams to implement improvements.

Track search visibility, organic traffic, conversions and relevant AI-search performance indicators.

Demand Generation & Digital Campaigns

Plan and execute B2B lead-generation campaigns for international markets.

Lead LinkedIn marketing, email marketing, marketing automation and lead-nurturing programs.

Manage social media strategy, content calendars, audience engagement and campaign execution.

Oversee performance marketing initiatives, including Google Ads and LinkedIn Ads where commercially appropriate.

Improve landing pages, conversion funnels, campaign attribution and lead quality.

International Client Marketing Services

Lead digital marketing strategy and execution for assigned international client accounts.

Participate in client discovery meetings, presentations and strategic discussions.

Prepare marketing proposals, campaign plans, budgets and delivery schedules.

Coordinate internal resources to execute approved client campaigns.

Review campaign performance, communicate progress and maintain delivery quality.

Identify opportunities to expand digital marketing services within existing client relationships.

Establish and develop a structured digital marketing department.

Lead, mentor and develop junior marketing professionals.

Collaborate with existing designers, UI/UX specialists, developers and business development resources.

Define responsibilities, workflows, quality standards and performance expectations.

Identify skill gaps and recommend additional hiring based on business requirements.

Build repeatable processes for internal marketing and external client service delivery.

Marketing Operations & Performance

Establish marketing KPIs, dashboards and reporting systems.

Monitor organic growth, campaign effectiveness, qualified leads, conversions and marketing-attributed opportunities.

Manage priorities, budgets, timelines and resource utilization.

Present regular performance reports and improvement recommendations to company leadership.

Ensure marketing activities contribute to measurable business objectives.

What Success Looks Like

The successful candidate will build a well-organized, accountable marketing function that strengthens OMANGOM's international presence, generates qualified business opportunities and develops the capability to deliver high-quality digital marketing services to global clients.

Requirements

Educational Qualifications

MBA/PGDM from a reputed, recognized management institution with a strong academic record is mandatory.

Specialization in Marketing, Digital Marketing, Business Management or a closely related field.

Bachelor's degree from a recognized university.

Strong analytical thinking, business understanding and professional communication skills.

Relevant certifications in Google Analytics, Google Ads, HubSpot or digital marketing are an advantage.

Professional Experience

8–12+ years of relevant digital marketing experience , including leadership and team management responsibilities.

Proven experience in B2B technology marketing, IT services, SaaS, software development or digital marketing agencies.

Demonstrated experience managing international campaigns or overseas clients, preferably across the US, UK and European markets.

Experience developing marketing strategies, leading execution and delivering measurable results.

Experience managing multiple marketing projects, client accounts and cross-functional teams.

Previous experience establishing or scaling a marketing function is highly desirable.

Technical & Functional Skills

Strong hands-on expertise in technical SEO, on-page SEO, off-page SEO and content optimization.

Practical understanding of AEO, GEO and visibility across AI-powered search and discovery platforms.

Strong knowledge of branding, content marketing, social media marketing and digital PR.

Experience with B2B demand generation, email marketing, lead nurturing and marketing automation.

Familiarity with Google Ads, LinkedIn Ads, campaign optimization and conversion tracking.

Proficiency with Google Analytics 4, Google Search Console, Google Tag Manager and relevant SEO tools.

Working knowledge of CRM systems, marketing automation platforms and campaign reporting.

Ability to develop marketing strategies for different industries, products and international audiences.

Strong team-building, mentoring and people-management capabilities.

Excellent written and spoken English, presentation and client communication skills.

Ability to interact confidently with founders, senior executives and international stakeholders.

Strong commercial judgment, ownership and problem-solving abilities.

Ability to balance strategic planning with hands-on execution.

Capable of managing multiple priorities, budgets and deadlines independently.

Results-oriented approach supported by measurable professional achievements.

Candidates should be able to demonstrate previous campaign results, marketing growth achievements and relevant team leadership experience.

Competitive compensation: ₹12–18 LPA total CTC, based on experience, qualifications and demonstrated capabilities.

Medical Insurance: Company-provided medical insurance coverage as per company policy.

Performance Incentives & Bonuses: Performance-linked incentives and bonus opportunities as per company policy.

Leadership Opportunity: Opportunity to establish, lead and grow OMANGOM's global digital marketing department.

Professional Growth: Direct collaboration with company leadership and the opportunity to take ownership of strategic business initiatives.

International Exposure: Opportunity to work with global clients and diverse businesses across technology, SaaS, eCommerce and other industries.

Cross-Functional Collaboration: Work alongside experienced software engineers, designers, UI/UX professionals and business development teams.

Career Development: Opportunities for professional development, team leadership and expanded responsibilities as the department grows.

Additional Benefits: Other employee benefits and facilities as per company policy.

Why Join OMANGOM?

This role offers the opportunity to build and lead a digital marketing function within an established technology company.

You will have the freedom to shape marketing strategy, develop a capable team, contribute to business growth and build digital marketing services for international clients.

We value ownership, practical thinking, collaboration and measurable results.