Head of Ecommerce

orbit writers (orbiTouch outsourcing Private Limited).; Noida; On-site; INR 2,250,000 - 2,750,000; Full time

Job summary

A leading company is urgently hiring a Head of D2C Growth & Ecommerce in Noida. This role requires a strong leader with proven experience in scaling digital marketing efforts and managing a high-performing team. You will be responsible for developing and executing growth strategies, optimizing marketing campaigns, and enhancing customer retention across various digital platforms. Ideal candidates will possess a deep understanding of e-commerce dynamics and possess analytical prowess in managing marketing budgets.

Qualifications

• 5–8 years of experience in digital marketing or e-commerce growth.
• Strong background in D2C brands and consumer tech.
• Proven experience in managing CRM and retention programs.

Responsibilities

• Develop and execute growth plans for D2C e-commerce.
• Scale marketing campaigns and manage acquisition channels.
• Lead CRM and retention marketing to enhance customer value.

Skills

Digital Marketing

E-commerce Growth

Performance Marketing

CRM Management

Analytics

Leadership

Tools

Google Analytics

Meta Ads

Google Ads

Job description

1 week ago Be among the first 25 applicants

Direct message the job poster from orbit writers (orbiTouch outsourcing Private Limited).

Human Resource Executive at orbiTouch outsourcing private limited

Urgent Hiring || D2C Head / Ecommerce Head || Noida

Profile: - Head of D2C Growth & Ecommerce

Experience:- Min 5 Years

CTC:- Upto 25 LPA (Depend on the interview)

Location:- Noida

Key Responsibilities

• Develop and execute ambitious growth plans for D2C e-commerce business.
• Scale and optimize performance marketing campaigns on Meta (Facebook/Instagram) and Google Ads to drive quality traffic and maximize sales.
• Manage all digital acquisition channels — paid social, search, display, SEO, and affiliates.
• Own on-site merchandising and lead conversion rate optimization (CRO) initiatives through A/B testing and user journey improvements.
• Lead CRM and retention marketing via email, SMS, WhatsApp, and push notifications to increase customer lifetime value.
• Analyze web analytics, campaign performance, and customer data to drive continuous improvements.
• Manage D2C marketing budgets, ensuring strong ROI and efficient cost management.
• Collaborate with Brand, Content, Product, and Operations teams for seamless campaigns and launches.
• Build and mentor a high-performing digital marketing and CRM team.
• Track and report KPIs — CAC, ROAS, conversion rate, repeat purchase rate, and LTV.
• Stay updated on the latest D2C, e-commerce, and digital marketing trends to bring fresh ideas and strategies.

Who You Are

• 5–8 years of experience in digital marketing or e-commerce growth roles.
• Strong background in D2C brands, e-commerce, consumer tech, or lifestyle sectors.
• Hands-on expertise in scaling Meta (Facebook/Instagram) and Google Ads campaigns.
• Deep understanding of e-commerce funnels, CRO, and website optimization.
• Proven experience managing CRM and retention programs across multiple channels.
• Highly analytical with strong skills in Google Analytics and campaign optimization.
• Ability to combine strategic thinking with hands-on execution and operational excellence.
• Strong leadership and people management capabilities.
• Agile, entrepreneurial mindset with a passion for scaling digital-first brands.

Seniority level

• Seniority level

  Not Applicable

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing, Advertising, and Strategy/Planning

• Industries

  Fashion Accessories Manufacturing and Retail Apparel and Fashion

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