Head of Ecommerce

Reputed company; Mumbai; On-site; INR 2,500,000 - 4,500,000; Full time

Job summary

Reputed company in Mumbai seeks Head – Ecommerce & Performance Marketing to lead growth across all digital platforms, shaping strategy for marketplaces, QCom, ePharmacies, eBeauty and more. You will drive revenue growth, profitability and market share while building partnerships with key platform stakeholders.

The ideal candidate holds an MBA with 12-15 years in E-commerce and Performance Marketing, with proven P&L ownership and a record of scaling businesses on Amazon, Flipkart, Quick Commerce

Qualifications

• MBA with 12-15 years in E-commerce, Digital Commerce and Performance Marketing.
• Experience scaling e-commerce businesses across marketplaces (Amazon, Flipkart, QCom) and D2C.
• Proven track record managing sizeable digital media budgets for profitable growth.

Responsibilities

• Own the e-commerce P&L, driving revenue growth, profitability and market share.
• Define pricing, promotions, assortment and investment allocation to maximize returns.
• Lead performance marketing strategy across marketplace ads and other digital platforms.
• Partner with media and analytics agencies to optimize campaign effectiveness and ROAS.
• Develop platform-specific assortment, content, pricing and promotional strategies.
• Drive inventory planning, fulfillment efficiency and stock health with Supply Chain.
• Establish KPIs, dashboards and reporting for leadership reviews.
• Mentor team and ensure cross-functional collaboration with Sales, Marketing, Finance.

Education

MBA

Job description

Role Title Head – Ecommerce & Performance Marketing – All Digital Platforms

KEY ROLES AND RESPONSIBILITE

• Develop and implement the overall e-commerce growth strategy across formats, customers and brands to drive offtake growth and achieve market share objectives, ensuring alignment with overall business goals
• Drive channel expansion across marketplaces, quick commerce and emerging digital platforms
• Build strategic partnerships with key platform stakeholders
• Monitor market trends, competition and consumer behavior to identify growth opportunities
• Lead annual business planning and channel growth initiatives

.1. Revenue Growth & Profitabilit y

• Own the e-commerce P&L, driving revenue growth, profitability and market share
• Manage pricing, promotions, assortment and investment allocation to maximize returns
• Define and track key business KPIs across sales, margins and customer acquisition
• Drive forecasting, budgeting and commercial performance reviews
• Identify and implement opportunities to improve business efficiency and profitability

.2. Performance Marketing & Digital Growt h

• Lead performance marketing strategy across marketplace ads for all digital platforms (ECom, QCom, ePharmacies, eBeauty, eB2B, etc)
• Own media budgets and drive customer acquisition, conversion and retention
• Partner with media and analytics agencies to optimize campaign effectiveness and ROAS
• Leverage data and consumer insights to improve marketing efficiency and business growth
• Drive measurement frameworks and continuous optimization of digital investments

.3. Consumer Insights & Marketplace Excellenc e

• Develop platform-specific assortment, content, pricing and promotional strategies
• Drive product discoverability, conversion and share of search across marketplaces
• Ensure successful new product launches and category growth on digital channels
• Collaborate with Brand and Marketing teams to deliver integrated consumer-centric initiatives
• Continuously benchmark competitive performance and identify growth opportunities

.4. Operations & Customer Experienc e

• Partner with Supply Chain and Operations teams to ensure product availability and service excellence
• Drive inventory planning, fulfillment efficiency and stock health management
• Ensure catalog accuracy, operational compliance and smooth order execution
• Monitor customer satisfaction, ratings, reviews and returns performance
• Lead initiatives to enhance customer experience across platforms

.5. Reporting, Analytics & Business Governanc e

• Establish KPIs, dashboards and reporting mechanisms to monitor business performance
• Lead periodic business reviews and provide actionable insights to leadership
• Drive forecasting, sales planning and data-led decision making
• Leverage analytics to identify growth opportunities and performance gaps
• Manage relationships with marketplace, media and analytics partners

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• Build, lead and develop a high-performing e-commerce and performance marketing team
• Foster a culture of ownership, innovation and execution excellence
• Drive cross-functional collaboration across Sales, Marketing, Supply Chain and Finance
• Mentor team members and strengthen organizational capabilities
• Ensure alignment of team objectives with overall business goals

.IDEAL CANDIDATE PROFIL

• MBA Graduate with 12-15 years of experience in E-commerce, Digital Commerce and Performance Marketing, preferably within FMCG, Consumer Healthcare, Personal Care, or Consumer Products
• Proven track record of independently managing large-scale e-commerce businesses with full P&L ownership
• Demonstrated success in scaling businesses across Amazon, Flipkart, Quick Commerce, D2C, and other digital platforms
• Strong experience in managing sizeable digital media budgets and delivering profitable growth through performance marketing
• Requirement : Open to travel 7/8 days a mont

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