Growth Marketing Strategist

Techrish; Ernakulam; On-site; INR 400,000 - 560,000; Full time

Job summary

Techrish is seeking a Growth Marketing Strategist to develop and execute data-driven strategies that drive business growth, acquire customers, and improve engagement.

You will analyze markets, competitors and customer behavior to identify opportunities and implement campaigns across digital channels, collaborating with marketing, sales, and product teams to hit growth targets and optimize performance.

Qualifications

• Bachelor's degree in Marketing, Business Admin, Communications, or related field.
• 6 months - 1 year of experience in growth strategy, digital marketing, or related role.
• Strong understanding of customer acquisition, conversion, retention, and engagement strategies.
• Knowledge of SEO, social media, email marketing, paid advertising, content marketing.
• Analytical and problem-solving skills; ability to translate data into action.

Responsibilities

• Develop and implement growth strategies aligned with business objectives.
• Identify new opportunities for customer acquisition, engagement, and revenue growth.
• Conduct market, competitor, and customer research to identify trends and opportunities.
• Plan and execute growth campaigns across digital marketing channels.
• Collaborate with marketing, sales, product, and other teams to achieve growth targets.
• Monitor KPIs and analyze campaign and business performance.
• Use data to identify areas for improvement and optimize growth initiatives.
• Develop and test new strategies, campaigns, and customer acquisition channels.
• Track customer journeys and identify opportunities to improve conversion and retention.
• Prepare regular reports on growth initiatives, performance, insights, and recommendations.
• Stay updated on industry trends and emerging marketing channels.
• Continuously evaluate and optimize strategies based on performance data.

Skills

Customer acquisition

Conversion optimization

Engagement strategies

Analytics

Reporting

Cross-functional collaboration

Project management

Communication

Independent work

Education

Bachelor's degree in Marketing

Tools

Marketing analytics tools

Job description

Growth Marketing Strategist

We are looking for a Growth Marketing Strategist to develop and execute data-driven strategies that drive business growth, increase customer acquisition, improve engagement, and strengthen overall brand performance.

The ideal candidate should have a strong understanding of digital marketing, customer acquisition, market research, analytics, and growth strategies, with the ability to identify opportunities and turn them into measurable business results.

Key Responsibilities

• Develop and implement growth strategies aligned with business objectives.
• Identify new opportunities for customer acquisition, engagement, and revenue growth.
• Conduct market, competitor, and customer research to identify trends and opportunities.
• Plan and execute growth campaigns across digital marketing channels.
• Collaborate with marketing, sales, product, and other teams to achieve growth targets.
• Monitor key performance indicators (KPIs) and analyze campaign and business performance.
• Use data and analytics to identify areas for improvement and optimize growth initiatives.
• Develop and test new strategies, campaigns, and customer acquisition channels.
• Track customer journeys and identify opportunities to improve conversion and retention.
• Prepare regular reports on growth initiatives, performance, insights, and recommendations.
• Stay updated on industry trends, emerging marketing channels, and growth techniques.
• Continuously evaluate and optimize strategies based on performance data.

Required Skills & Qualifications

• Bachelor s degree in Marketing, Business Administration, Communications, or a related field.
• 6 months -1 years of experience in growth strategy, digital marketing, performance marketing, BA or a related role.
• Strong understanding of customer acquisition, conversion, retention, and engagement strategies.
• Knowledge of digital marketing channels such as SEO, social media, email marketing, paid advertising, and content marketing.
• Strong analytical and problem-solving skills.
• Experience working with marketing analytics and reporting tools.
• Ability to interpret data and translate insights into actionable strategies.
• Excellent communication and presentation skills.
• Strong project management and organizational skills.
• Ability to work independently as well as collaboratively with cross-functional teams.

Job Category: Digital Marketing

Job Type: Full Time

Job Experience: 6 months - 1 year

Job Types: Digital Marketing

Disclaimer: This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.