Growth Marketing Lead

PingAura AI Technologies Private Limited.; Mumbai; On-site; INR 6,704,980 - 8,620,689; Full time

Benefits offered by this job

Meaningful equity

Competitive salary

Job summary

PingAura AI Technologies Private Limited. is seeking a Growth Marketing Lead to own the growth funnel from awareness to retention. This role is pivotal in scaling the company’s acquisition efforts within the rapidly evolving AI search market.

The ideal candidate will have 4-7 years of experience in growth marketing, particularly in a B2B SaaS environment, and possess a strong knowledge of SEO, content marketing, and analytics tools. Competitive compensation and equity options are available.

Qualifications

• 4-7 years in growth or performance marketing, ideally at a B2B SaaS startup.
• Experience building a growth channel from scratch.
• Strong grasp of SEO, content marketing, and paid acquisition.

Responsibilities

• Own the growth funnel end to end — awareness, activation, conversion, and retention.
• Run experiments across content, paid ads, email, partnerships, and community.
• Build and optimize landing pages, email sequences, and lead nurture flows.

Skills

Growth marketing

SEO

Content marketing

Paid acquisition

Data analytics

Job description

Own growth at PingAura — build the acquisition engine, run experiments, and bring the brands shaping AI search to the platform.

About the Job

The way people discover brands is shifting fast. Instead of clicking through search results, they ask AI assistants and get direct answers. PingAura helps brands show up in those answers — and turn that presence into revenue. We optimize content, track performance, and give teams the tools to monetize AI search.

We're a pre-seed startup backed by serial entrepreneurs. We already have paying enterprise customers and a growing content engine — blog posts, free tools, case studies, and docs. What we need now is someone to scale it.

As our Growth Marketing Lead, you'll own the full funnel. From first click to paid customer. You'll run experiments, build campaigns, and find the channels that scale. This is a founding team role. You'll shape our growth playbook from scratch.

What you'll do

• Own the growth funnel end to end — awareness, activation, conversion, and retention
• Run experiments across content, paid ads, email, partnerships, and community to find what works
• Scale our content engine — turn blog posts, tools, and case studies into demand
• Build and optimize landing pages, email sequences, and lead nurture flows
• Track metrics that matter — CAC, LTV, pipeline velocity, conversion rates — and report clearly to the team
• Work with product to improve onboarding and reduce churn
• Launch co-marketing campaigns with partners and customers
• Hire and mentor a small growth team as we scale

Who we're looking for

• 4-7 years in growth or performance marketing, ideally at a B2B SaaS startup
• You've built a growth channel from zero — not just optimized one someone else built
• Strong grasp of SEO, content marketing, and paid acquisition
• You think in experiments. You form hypotheses, test fast, and double down on winners
• Comfortable with data — you use spreadsheets, dashboards, and analytics tools daily
• Clear writer and communicator. You can write a landing page, an email, or a brief with equal ease
• Bonus: experience in the SEO, martech, or AI tools space
• Bonus: you've marketed to enterprise buyers in India or globally

Compensation

• Competitive salary aligned with early-stage startups and your experience level
• Meaningful equity — you're joining the founding team, and your upside reflects that

Why this role

• AI search is a massive shift. You'll market a product at the center of it
• The content engine already has traction. You won't start from zero
• Founding team role with real ownership. No layers, no red tape
• Work directly with the founders and shape company strategy
• Build the growth playbook that scales PingAura from early customers to market leader