Graduate Apprentice Trainee

RiseWithVishwas; Bengaluru; On-site; INR 180,000 - 300,000; Full time

Job summary

Volvo Construction Equipment (Volvo Group) in Bangalore offers a Marketing Graduate Apprenticeship under the NATS. It is a year-long, structured program that provides hands-on experience in brand management, market research, and digital campaign execution.

You will collaborate with cross-functional teams to analyze consumer behavior, manage digital channels, and support analytics within the heavy equipment and financial services sectors. On-site role for fresh graduates.

Qualifications

• Fresh graduate with marketing or BA background.
• Willingness to learn under a structured apprenticeship.
• Basic understanding of brand management and digital campaigns.

Responsibilities

• Assist planning, executing, and tracking multi-channel marketing campaigns.
• Conduct market research to analyze consumer trends and competitors.
• Create and curate written content and digital assets for platforms.
• Use CRM and web analytics to track campaign performance and optimize reach.
• Help organize trade shows, seminars, and conferences to boost visibility.

Skills

Brand strategy

Digital marketing

Consumer analytics

CRM software

Education

Bachelor’s in Marketing

Tools

Web analytics

Google AdWords

CRM systems

Campaign dashboards

Job description

Fresher (Graduate) | Bachelor’s in Marketing / Business Administration | Marketing Operations & Brand Management | Transport, Construction & Heavy Equipment | Bangalore, India | On-site | Apprenticeship / Full Time

Drive Brand Strategy, Digital Marketing Campaigns, and Consumer Analytics for Global Automotive and Construction Infrastructure Solutions

Join Volvo Construction Equipment (Volvo Group) as a Marketing Graduate Apprentice Trainee in Bangalore under the National Apprenticeship Training Scheme (NATS). In this year-long structured program, you will gain hands‑on operational experience across brand management, market research, and digital campaign execution. You will collaborate with cross-functional teams to analyze consumer behavior, manage digital marketing channels, organize trade events, and support marketing analytics within the financial services and heavy equipment sectors.

Key Responsibilities:

• Assist in planning, executing, and tracking multi-channel marketing campaigns and promotional initiatives.
• Conduct quantitative and qualitative market research to analyze consumer trends, market demands, and competitor activities.
• Support the creation and curation of written, image, and video content across digital platforms and marketing channels.
• Utilize CRM software and web analytics tools to track campaign performance, evaluate conversion metrics, and optimize reach.
• Help organize corporate trade shows, marketing seminars, and industry conferences to enhance brand visibility.

Tools/Technologies Used:

• Marketing Tools & Analytics: Web Analytics, Google AdWords, CRM Systems, Campaign Performance Dashboards
• Domain Focus: Brand Management, Digital Marketing, Market Research, Consumer Behavior Analysis
• Office & Collaboration: MS Office (Excel, PowerPoint, Word), Event Coordination Software
• Methodologies: Digital Content Strategy, Competitor Benchmarking, NATS Structured Apprenticeship Workflows