Google Media Buyer

TruImpact; Maharashtra; On-site; INR 900,000 - 1,500,000; Full time

Job summary

TruImpact, a performance-first agency, is seeking a Google Ads specialist to join a lean team focused on scaling India’s leading D2C brands through data-driven marketing.

You will launch and optimize campaigns across Search, Shopping, and Performance Max, analyze data in GA4 and Excel, and collaborate with creatives to sharpen messaging and funnel goals.

Qualifications

• Hands-on experience running Google Ads for D2C/e-commerce brands
• Proven performance mindset focused on ROAS, not impressions
• Expertise in keyword planning, bidding strategies, campaign structure, and segmentation
• Strong analytical skills; love for Excel and GA4
• Ability to thrive in a fast-paced, test-and-learn environment
• Clear communicator who translates data into action

Responsibilities

• Launch and scale Google Ads campaigns (Search, Shopping, Performance Max – all of it)
• Continuously monitor and optimize campaigns for ROAS, CAC, CTR, and beyond
• Own the numbers – daily, weekly, and monthly performance tracking
• Analyze data deeply to extract insights and drive smarter decisions
• Build strategies for product launches, scale-ups, and seasonal bursts
• Collaborate with creatives and strategy teams to align messaging and funnel goals
• Stay updated on the latest Google Ads features, algorithm changes, and best practices

Skills

Google Ads

D2C/e‑commerce

ROAS

Excel

GA4

Tools

Google Ads

GA4

Excel

Job description

Join TruImpact – Where Performance is Everything

TruImpact is a performance-first agency built to scale India’s leading D2C brands through data-driven, ROI-obsessed marketing. No fluff. Just hardcore results.

About the Founders

With deep experience across performance marketing, agency consulting, and D2C brand growth, we’ve:

• Consulted 150+ brands
• Worked with 15+ top agencies
• Managed ₹200Cr+ in ad spends

Now, we’re building TruImpact – a super-lean team focused on a select group of high-growth D2C clients. We’re looking for killers, not fillers.

What You’ll Be Doing

• Launch and scale Google Ads campaigns (Search, Shopping, Performance Max – all of it)
• Continuously monitor and optimize campaigns for ROAS, CAC, CTR, and beyond
• Own the numbers – daily, weekly, and monthly performance tracking
• Analyze data deeply to extract insights and drive smarter decisions
• Build strategies for product launches, scale-ups, and seasonal bursts
• Collaborate with creatives and strategy teams to align messaging and funnel goals
• Stay updated on the latest Google Ads features, algorithm changes, and best practices

What We’re Looking For

• Hands-on experience running Google Ads for D2C/e-commerce brands
• A proven performance mindset – we’re talking ROAS, not impressions
• Expertise in keyword planning, bidding strategies, campaign structure, and segmentation
• Strong analytical skills – if you don’t love Excel and GA4, we’re not the right fit
• Ability to thrive in a fast-paced, test-and-learn environment
• Clear communicator who can translate data into action

Why TruImpact?

• Direct mentorship from founders who’ve done this at scale
• Work with disruptive D2C brands – not just clients, partners in growth
• Access to the best tools, playbooks, and learning resources
• Real career growth – we promote from within and grow fast

If you’re someone who geeks out on campaign performance, loves the challenge of scaling brands through Google, and is ready to make an impact – TruImpact is the place for you.

Let’s crush some CACs and scale some brands.