GN-CG&S-Digital eCommerce - Analyst

Accenture; Bengaluru; On-site; INR 1,200,000 - 2,000,000; Full time

Job summary

Accenture is seeking a skilled professional for the role of Digital eCommerce – Consumer Goods & Services. This position is critical in addressing complex business challenges for leading Consumer Packaged Goods clients globally. Candidates should possess a strong background in digital marketing and e-commerce while effectively managing project delivery and team alignment.

The ideal candidate will have 3-10 years of experience, hold an MBA from a top business school, and demonstrate excellent analytical and communication skills.

Qualifications

• Minimum 3 years and maximum 10 years of experience.
• Strong experience in digital marketing and e-commerce strategy.
• Ability to work with diverse teams in a global organization.

Responsibilities

• Address complex business challenges using structured problem-solving.
• Lead research and analysis for client business and market.
• Design digital analytics frameworks and manage transformation programs.

Skills

Digital Marketing

E-commerce

Brand/Category Management/Customer Data Platform

Project Management

Analytical Skills

Consultative Selling Skills

Education

MBA from Tier-1 or Tier-2 business school

Job description

Job Title: Digital eCommerce – Consumer Goods & Services

Management Level: Analyst / Consultant / Manager

Location: Bengaluru / Gurugram / Mumbai

Must have skills

• Digital Marketing
• E-commerce
• Brand/Category Management/Customer Data Platform

Good to have skills

• Experience in consumer goods industry is preferable.
• Understanding of the Marketing function in a Consumer Goods Industry context.
• Prior experience in developing assets and methodologies, viewpoints, research or white papers and marketing collaterals that support business objectives.

Job Summary

As a part of the CG&S industry practice, you will work with leading Consumer Packaged Goods clients across the globe, develop and execute global strategies, manage complex change initiatives, and integrate solutions to address evolving business challenges.

Roles & Responsibilities

• Address complex business challenges by breaking down unstructured problems into structured modules and finding solutions following issue-based problem solving fundamentals.
• Structure components of business case and value analyses such as market share, sales, costs under various heads.
• Lead research and analysis of client business, market, competitors and make appropriate inferences; interpret data in context of industry and company specific issues.
• Demonstrate deep understanding of e-commerce strategy across business units including product, pricing, promotion, digital marketing and supply chain across e-commerce platforms.
• Design the digital analytics journey for clients, develop operating frameworks and manage digital transformation programs.
• Manage product/platform-based implementation in a functional capacity (gathering user and functional requirements during design, working with development teams during implementation and supporting test cycles).
• Identify KPIs from data and own design and build ongoing performance metrics, reports, dashboards to drive business decisions.
• Liaison with client stakeholders and development teams to drive execution and manage overall project delivery, tracking timely completion of deliverables.
• Identify, analyse, and communicate trends from large data sets to discover new and actionable insights.
• Recommend insightful actions on improving search performance (on platform/off platform), supply chain efficiency, optimizing marketing spend and business profitability.

Bring Your Best Skills Forward to Excel in the Role

• Strong project management skills to align team goals with strategic objectives.
• Drive execution by managing project delivery and timely creation of deliverables.
• Deep skills and experience in digital marketing and e-commerce.
• Functional knowledge of digital marketing and campaign management.
• Ability to effectively work with heterogeneous teams in a large, global organization.
• Analytical skills to bring clarity to complex issues and gather data‑driven insights.
• Excellent communication, interpersonal and presentation skills with an aptitude for compelling storytelling.
• Cross-cultural competence; ability to thrive in a dynamic environment.
• Consultative selling skills and entrepreneurial mindset to independently own, sell and scale a capability area.

Job Qualifications

Experience: 3‑10 years

Educational Qualification: MBA from Tier‑1 or Tier‑2 business school.