GN-CG&S-Digital eCommerce - Consultant

Accenture; India; On-site; INR 700,000 - 1,300,000; Full time

Job summary

Accenture is seeking a high-potential Analyst to join our Digital Commerce capability within the CPG practice. The role focuses on enabling next-generation consumer commerce experiences powered by Agentic Commerce models, AI-driven engagement, and modern MarTech ecosystems.

You will collaborate with strategy, technology, data, and client teams to shape commerce transformation programs for global CPG brands, support solutioning and delivery across commerce, personalization, and MarTech, and help

Qualifications

• 2–3 years of experience in Digital Commerce, MarTech, or related fields.
• Understanding of modern commerce ecosystems and consumer journey orchestration.
• Familiarity with Agentic Commerce concepts and AI-led consumer engagement.
• Experience developing business cases or ROI assessments for digital commerce/AI solutions.

Responsibilities

• Support digital commerce transformation engagements for global CPG clients.
• Contribute to solutioning and delivery across commerce, consumer engagement, personalization, and MarTech initiatives.
• Research trends in Agentic Commerce, AI-assisted buying journeys, and autonomous commerce.
• Support development of value cases and business impact assessments for Agentic Commerce.
• Assist in identifying consumer experience transformation opportunities enabled through AI agents and automation.
• Work with cross-functional teams across strategy, analytics, data, experience, and engineering; support implementation and optimization of platforms.
• Build competitive intelligence on commerce, AI commerce, and MarTech players.

Skills

Digital Commerce

MarTech

Consumer Experience / Personalization

Digital Transformation

Tools

Salesforce Commerce Cloud

Adobe Experience Cloud

Shopify

SAP Commerce

CDP platforms

Conversational AI platforms

Job description

We are looking for a high-potential Analyst to join our Digital Commerce capability within the CPG practice. The role focuses on enabling next-generation consumer commerce experiences powered by emerging Agentic Commerce models, AI-driven engagement, and modern MarTech ecosystems.

The ideal candidate should have a strong understanding of digital commerce fundamentals, consumer engagement technologies, marketing technology platforms, and evolving AI/agent-led commerce paradigms. This individual will work closely with strategy, technology, data, and client teams to shape commerce transformation programs for leading global CPG brands.

Key Responsibilities

• Support digital commerce transformation engagements for global CPG clients
• Contribute to solutioning and delivery across commerce, consumer engagement, personalization, and MarTech initiatives
• Research and analyze emerging trends in:
  • Agentic Commerce
  • AI-assisted buying journeys
  • Conversational and autonomous commerce
  • Retail media & personalization
  • Composable commerce ecosystems
• Support development of value cases and business impact assessments for Agentic Commerce solutions
• Assist in identifying consumer experience transformation opportunities enabled through AI agents and automation
• Contribute to capability development, client POVs, demos, and innovation assets for Agentic Commerce offerings
• Work with cross-functional teams across strategy, analytics, data, experience, and engineering
• Support implementation and optimization of commerce and MarTech platforms
• Analyze consumer journeys, engagement metrics, commerce KPIs, and campaign effectiveness
• Participate in workshops, requirement gathering, and client presentations
• Build competitive intelligence on commerce, AI commerce, and MarTech players

Must Have

• 2-3 years of experience in:
  • Digital Commerce
  • MarTech
  • Consumer Experience / Personalization
  • Digital Transformation
• Understanding of modern commerce ecosystems and consumer journey orchestration
• Familiarity with Agentic Commerce concepts, AI-led consumer engagement, and autonomous buying experiences
• Exposure to developing business cases, value realization frameworks, or ROI assessments for digital commerce / AI solutions
• Familiarity with at least one of the following technology ecosystems:
  • Salesforce Commerce / Marketing Cloud
  • Adobe Experience Cloud
  • Shopify
  • SAP Commerce
  • CDPs and personalization platforms
  • Conversational AI / AI orchestration platforms
• Strong analytical and structured problem-solving skills
• Excellent PowerPoint and communication skills
• Ability to work in a fast-paced consulting environment

Good to Have

• Exposure to Generative AI and Agentic AI use cases in commerce
• Understanding of Retail Media Networks and D2C ecosystems
• Knowledge of composable commerce, APIs, or headless architecture
• Experience with analytics tools (GA4, Adobe Analytics, Power BI, Tableau)
• Exposure to AI-enabled consumer engagement and journey orchestration
• Prior consulting or client-facing experience

Equal Employment Opportunity Statement

All employment decisions shall be made without regard to age, race, creed, color, religion, sex, national origin, ancestry, disability status, veteran status, sexual orientation, gender identity or expression, genetic information, marital status, citizenship status or any other basis as protected by federal, state, or local law.

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