Field Sales Manager

Robocraze; Delhi; On-site; INR 600,000 - 1,200,000; Full time

Job summary

Robocraze in India is seeking a hands-on Sales Manager to drive revenue growth through channel partners, manage distributors, and expand into new territories. You will lead negotiations, protect margins, and build long-term relationships with distributors and educators and manufacturers in electronics, robotics, IoT, and related tech sectors.

The role requires a proven sales leader who can independently generate opportunities, forecast accurately, and collaborate with marketing, logistics,

Qualifications

• 2-4 years of experience in sales, business development, account management, or enterprise sales.
• Proven track record of achieving sales and revenue targets.
• Strong experience in new business development and outbound/hunting sales.
• Demonstrated ability to build and manage a sales pipeline independently.

Responsibilities

• Grow and manage the distribution channel.
• Build and manage a network of loyal distributors.
• Identify distributors in new territories for market expansion.
• Achieve and exceed monthly, quarterly, and annual revenue targets.
• Mentor junior sales team members and improve prospecting and closing skills.
• Represent Robocraze at client meetings, exhibitions, and events.
• Travel extensively as required.

Skills

Channel sales

New business development

Negotiation

Forecasting

Leadership

English & Hindi

Tools

CRM software

MS Excel

PowerPoint

Job description

The Sales Manager will be responsible for driving revenue growth through channel partners, drive market expansion, & maintain trade relations. The role requires a hands-on sales leader who can independently generate opportunities, build manage channel sales, negotiate and close high-value deals, and develop long-term relationships with distributors The ideal candidate will have strong experience in managing distributors & wholesalers within electronics, hardware, robotics, industrial automation, education technology, consumer durables, or related technology sectors.

Key Responsibilities:

• Grow & manage the distribution channel
• Build and manage a strong network of loyal distributors
• Market expansion by identifying & appointing distributors in new territories
• Consistently achieve and exceed monthly, quarterly, and annual revenue targets.
• Display a growth mindset & good team skill
• Identify opportunities for cross-selling, upselling, repeat business, and long-term account growth.
• Lead commercial negotiations while protecting margins and ensuring profitable business growth.
• Monitor competitor activity, market trends, pricing, and customer requirements to identify new business opportunities.
• Maintain accurate sales forecasts, pipeline reports, customer records, and performance dashboards through CRM systems.
• Track sales metrics including lead generation, conversion rates, deal value, sales cycle, revenue, and account growth.
• Collaborate closely with marketing, procurement, logistics, technical, finance, and customer support teams to ensure smooth order execution and customer satisfaction.
• Support and mentor junior sales team members, helping improve prospecting, qualification, negotiation, and closing capabilities.
• Follow structured sales processes, follow-up mechanisms, and account management practices.
• Represent Robocraze at client meetings, exhibitions, trade shows, conferences, and business development events as required.
• Able to travel extensively

Required Skills & Qualifications:

• 2-4 years of experience in sales, business development, account management, or enterprise sales.
• Proven track record of achieving sales and revenue targets.
• Strong experience in new business development and outbound/hunting sales.
• Demonstrated ability to build and manage a sales pipeline independently.
• Excellent negotiation, presentation, communication, and relationship management skills.
• Strong understanding of sales processes, pricing, commercial negotiations, and sales forecasting.
• Experience using CRM software and proficiency in MS Excel, Word, and PowerPoint.
• Ability to prepare professional quotations, proposals, sales reports, forecasts, and presentations.
• Strong analytical and problem-solving skills with a data-driven approach to sales management.
• Ability to work effectively with procurement, logistics, technical, finance, and support teams.
• Basic to strong understanding of electronic components, robotics products, development boards, industrial automation, IoT, or related technology products is a strong advantage.
• Experience in selling technology products or solutions to enterprises, educational institutions, manufacturers, startups, or system integrators is desired but not essential
• Willingness to travel for business
• Fluency in English and Hindi is required; knowledge of additional regional or international languages is an advantage.