Field Sales Management Asst Coord

PepsiCo; Dausa; On-site; INR 650,000 - 1,200,000; Full time

Job summary

PepsiCo Inc. in Rajasthan is seeking a Commercial Executive to drive distributor growth and sales execution across a wide network. You will coordinate with distributors, plan routes, and ensure stock availability and timely delivery to meet monthly targets.

The role emphasizes coaching field teams, implementing joint business plans, and maintaining compliance with FIFO and retail standards to maximize market share in a dynamic FMCG environment.

Qualifications

• Undergraduate or postgraduate degree; MBA preferred.

Responsibilities

• Delivering secondary monthly targets and revenue growth.
• Plan routes efficiently to increase productivity.
• Increase net distribution by expanding outlets served.
• Increase weighted distribution by SKU count in outlets.
• Ensure stock availability and rack execution as per planogram.
• Build relationships in the market to maximise customer satisfaction.

Skills

Distributor management

Sales execution

Route planning

Coaching & training

Education

Undergraduate degree

MBA (preferred)

Job description

Overview

CE handles single/multiple distributors ranging over different scale of business and is the representation of PepsiCo in market who is responsible for planning, deploying and executing joint business plans and driving sustainable sales capability.

The CE will help distributor expand their business by coaching and working with the DB and/or the team of sales representatives. The CE will be instrumental in resolving market challenges and ensuring incremental business.

Responsibilities

Market

• Delivering Secondary monthly targets and Gross Revenue growth
• Planning routes efficiently to increase productivity
• Increase Net Distribution by increasing number of outlet served
• Increases Weighted Distribution by increasing SKU count in existing outlets
• Ensuring stock availability and Rack Execution as per planogram
• Relationship building in the market to maximize customer satisfaction

Training & Communication

• One-on-One training of PSRs to develop business understanding & sales capability
• Monthly target setting for each salesmen
• Works with salesmen in market to coach him/her on market execution
• Monitors salesmen performance using regular sales reports
• Communicates incentives and motivates salesmen to achieve targets

Distributor

• Distributor/Hub/Spokes appointment and retirement for territories
• Managing DB health (ROI) by ensuring adherence to Joint Business plan
• Jointly responsible for recruitment and retention of sales representatives
• Minimizing expiry/stales by ensuring FIFO and stacking norms of products
• Tracking correct and timely delivery of orders in the market
• Ensuring food compliance of every distributor
• Facilitating development of distributor on PepsiCo sales competencies

Qualifications

Qualifications

- Any under graduation - Post Graduation (Tier 2/3 College) - Preferable MBA

Experience

- 4 Years - FMCG/ Similar Sales and Distribution