Executive, Paid Social

UNAVAILABLE; Bengaluru; On-site; INR 900,000 - 1,500,000; Full time

Job summary

Stagwell Media in Bengaluru, India, is seeking an experienced Paid Social Specialist to manage campaigns for clients across global markets on platforms such as Facebook, LinkedIn, Instagram, Pinterest, Twitter and Snap. You will plan, build, optimize campaigns and analyze performance against client objectives; potential to lead a small team based on performance.

This role strengthens our Bangalore office's social media capability and offers exposure to US teams, cross-platform best practices,

Qualifications

• 3+ years of experience in managing Paid Social campaigns.
• Experience setting up and optimizing campaigns on social media platforms like Facebook, LinkedIn, Instagram, Pinterest, Snap, and Twitter.
• Experience on Xing, Smartly, 4C, and Sprinklr.
• DSPs and programmatic advertising experience.
• Familiarity with Creative Studio, DV360 and The Trade Desk (TTD).

Responsibilities

• Manage paid social campaigns based on strategic direction from US team members.
• Ensure campaign setup and delivery aligns with the tactical plan and provide recommendations to inform future planning.
• Optimize media campaigns towards target KPIs across platforms including Facebook, Instagram, LinkedIn, Twitter, Pinterest and Snap.
• Support development of best practices in ad trafficking through DCM for display and paid social campaigns.

Skills

Paid Social management

Facebook/Instagram/LinkedIn ads

Social media platforms

Advertising analytics

Team leadership

Tools

Xing

Smartly

4C

Sprinklr

DV360

TTD

DCM

Facebook Ads Manager

Job description

About Us

Stagwell Media is a global media agency that delivers performance built to unlock ambition on every platform. As part of Stagwell, the challenger network transforming marketing through AI, Stagwell Media is transforming media through an agile, integrated model that powers growth and helps brands navigate an evolving marketplace. Powered by next-generation agentic technology, including The Media Machine, its AI-native operating system, the agency accelerates optimization, maximizes media investment efficiency and drives higher-quality audience engagement. With more than 2,300 experts across 50+ markets, Stagwell Media delivers transformative results for leading global brands including Lenovo, DP World, and P&G.

Overview

ThePaid Social Specialistwould be responsible for managing advertising campaigns for clients in global markets, on various Paid Social platforms like, Facebook, LinkedIn, Twitter, Pinterest, and Snap to name a few. The individual will be responsible for planning, building, optimizing campaigns, and analyze performance based on client objectives. He/she may eventually also manage a team based on his/her capabilities and performance.

Responsibilities

We are looking to bring in an experienced analyst to support our social media efforts. The primary responsibility of this role will be to strengthen the capabilities of our Bangalore office as it relates to managing Paid Social Advertising and Display Advertising campaigns.

Primary Duties:

• Manage paid social campaigns based on the agreed-upon strategic direction provided by the US team members.

• Ensure campaign setup and delivery is aligned with the tactical plan and offer strategic and tactical recommendations to help shape future planning.

• Optimize media campaigns towards the target KPIs within various advertising platforms, including but not limited to:

• Facebook Ads Manager

• Instagram Ads

• LinkedIn Advertising Products

• Twitter

• Pinterest

• Snap

• Support the development of best practices in ad trafficking through DoubleClick Campaign Manager (DCM) for all display and paid social campaigns.

Required Skills

Required Skills

• Desired Experience - 3+ years of experience in managing Paid Social campaigns

• Experience in setting up and optimizing campaigns on social media platforms like Facebook, LinkedIn, Instagram, Pinterest, Snap, and Twitter

Desired Skills

• Experience on Xing, Smartly, 4C, and Sprinklr

• DSPs and programmatic platforms

• Creative Studio, DV360, and TTD

Benefits

• Annual Leave in number of 15 allotted to all employees beginning of every calendar year.

• Sick Leave in number of 12 is allotted effective DOJ and beginning of ever calendar year.

• Other Leaves-Maternity Leave & Paternity Leaves, Birthday Leave Entitlement

• Dedicated L&D Budget for all Teams to upskill & get certified

• All employees are entitled for Group Personal Accident Cover & Life Cover Insurance.

• Insurance coverage for the entire family (Employee + up to 7 dependents - Self, Spouse, up to 4 children, and Parents)

• Monthly Cross Team Lunch

• Rewards and Recognition program-Employee of the month, Star Performer, Tenure Celebration & many more

Equal Opportunities

Assembly is an advocate for equal opportunity in the workplace. We are committed to ensuring equal opportunities regardless of race, colour, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability and gender identity. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. If you have a disability or special need that requires accommodation, please let us know.

Social and Environmental Responsibility

At Assembly, we have a responsibility to bring impact into our every day. This means we must always look for ways in which to be conscious citizens in our roles to support society and environmental sustainability. We encourage employees to; be a conscious citizen by actively participating in our organisation's sustainability efforts, help us promote environmentally friendly practices within the workplace, collaborate with community organisations and stakeholders to support initiatives aligned with our company's values, participate in volunteer activities that benefit the community. Employees are also encouraged to make suggestions and evaluate our business practices to identify areas for improvement in social and environmental performance. Employees at Assembly demonstrate commitment to sustainability and inclusivity in their actions and behaviors.