EXECUTIVE I - PROJECT SALES

Asian Paints; Cuttack; On-site; INR 800,000 - 1,100,000; Full time

Job summary

Asian Paints in India seeks a sales leader to drive business growth across project sales segments. You will plan growth strategies, identify opportunities, and upgrade customers to premium product usage, while building and maintaining strong relations with builders, architects, and consultants.

The role emphasizes applicator engagement, loyalty development, and close collaboration with marketing to improve market practices and customer experience. Full-time degrees are required.

Qualifications

• MBA/PGDM in Sales and Marketing from Tier II B-School.
• Minimum 50% marks throughout education with no backlogs.
• Graduation and Post-Graduation must be through full-time courses.

Responsibilities

• Plan and analyse for all project sales segments; prepare growth plan.
• Identify growth opportunities; drive initiatives for market share by key accounts and segments.
• Upgrade customers on usage of high-end premium products.
• Build strong relations with builders, architects, consultants and other stakeholders.
• Develop applicator relationships using loyalty clubs, promotions, and programs.
• Collaborate with marketing to drive activations and track competition.

Skills

Relationship building

Market development

Team management

New business development

Education

Full-time Graduation & Post-Graduation in MBA/PGDM

Job description

Job Description:

Business objectives

• Conduct planning and analysis for all segments in Project Sales and prepare growth plan for business development in each segment
• Identify growth opportunities and drive initiatives to gain market share with specific focus on identified key accounts, segments, geographies and products
• Design and run interventions to upgrade customers on usage of high end premium products
• Ensure strong customer focus with high priority to build and maintain business relations with key stakeholders like builders, architects, consultants etc.

Applicator Engagement

• Develop relationships with and engage applicators using various tools available at his disposal like loyalty club, promotions etc.
• Focus on Applicator business development by developing a strong understanding of the business of the applicators
• Expand the number of applicators loyal to Asian Paints by constantly adding newer applicators and nurturing the old ones.

Market Development

• Improve market practices, with a view to providing superior customer experience, through various initiatives like contractor professionalization, promoting usage of automated tools etc.
• Actively liaison with marketing function via various activities like providing feedback, activations, actively tracking competition practices etc.
• Actively work towards improving customer experience via working on various service initiatives

Integrate

• Integrate with Retail, Services and Commercial teams to ensure lead generation, timely customer service, freight cost within budget and dealer account reconciliation
• Analyze and estimate the stock requirement and integrate with Supply Chain to ensure timely material availability
• Monitor the Input Utilization within the permissible limits

Team Management

• Ensure growth and development of immediate team

Productive utilization of manpower resources to drive business growths

Essential

• Applicant must possess MBA / PGDM in Sales and Marketing from Tier II B-School
• Minimum of 50% marks throughout the education without any backlogs

Graduation and Post-Graduation must be through a full time course

Requirements: