Email Marketing Executive

YES IT Labs LLC; Kolkata District; On-site; INR 180,000 - 300,000; Full time

Job summary

YES IT Labs LLC in Kolkata is seeking an Email Marketing Executive to plan and execute email campaigns for lead generation and outreach. You will collaborate with marketing and sales to identify audiences, generate leads, and maintain email databases.

The role requires freshers with a basic understanding of email marketing, plus familiarity with MS Word and Google Sheets. You will support campaigns across social platforms and contribute to data-driven marketing efforts.

Qualifications

• Basic understanding of email marketing and lead generation processes.
• Knowledge of MS Word and Google Sheets with basic formulas.

Responsibilities

• Plan and execute bulk email campaigns for lead generation and outreach.
• Identify target audiences and expand the company s email database.
• Generate potential clients through email campaigns and LinkedIn outreach.
• Collect and scrape lead data using tools like Apollo.io and LinkedIn Sales Navigator.
• Maintain and update lead databases using Google Sheets and formulas.
• Extract and organize lead data from Google using advanced search queries.
• Create email templates and schedule bulk email campaigns.
• Track email campaign performance and prepare reports.
• Support digital marketing activities across platforms like LinkedIn, Instagram, and Facebook.

Skills

Email marketing basics

Lead generation basics

Google Sheets

Microsoft Word

Education

Bachelor's degree in BA, B.Com, BBA or any discipline

Tools

Apollo.io

LinkedIn Sales Navigator

Job description

Job Details

• Job Location: Kolkata IN
• Job Type: Full Time
• Timinings: 10AM to 7PM
• Job Category: Marketing
• Job Experience: Freshers

Job Summary

We are looking for a motivated Email Marketing Executive to join our team. The ideal candidate will be responsible for planning and executing email campaigns for lead generation and outreach. You will work closely with the marketing and sales teams to identify target audiences, generate leads, and maintain email databases.

Key Responsibilities

• Plan and execute bulk email campaigns for lead generation and outreach.
• Identify target audiences and expand the company s email database.
• Generate potential clients through email campaigns and LinkedIn outreach.
• Collect and scrape lead data using tools like Apollo.io and LinkedIn Sales Navigator.
• Maintain and update lead databases using Google Sheets and formulas.
• Extract and organize lead data from Google using advanced search queries.
• Create email templates and schedule bulk email campaigns.
• Track email campaign performance and prepare reports.
• Support digital marketing activities across platforms like LinkedIn, Instagram, and Facebook.

Required Skills

• Basic understanding of email marketing and lead generation processes.
• Knowledge of word, Google Sheets and basic formulas.

Education

• Bachelor s degree in B.A, B.Com, BBA, or any discipline (Regular or Correspondence).

Disclaimer: This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.