eCommerce Marketing Lead

Colgate; Mumbai; Hybrid; INR 2,400,000 - 5,200,000; Full time

Job summary

Colgate-Palmolive is seeking a senior leader to own end-to-end eCommerce marketing for all brands and categories. You will drive performance across paid search, display, affiliate, email, social, and marketplace platforms, turning consumer insights into growth strategies.

You will lead a team of Performance Marketing managers, optimize budgets, and collaborate with brand managers and KAMs to achieve business goals in a hybrid setup from Mumbai.

Qualifications

• 7–10 years of overall commercial experience including 2+ years in eCommerce.
• Strong understanding of Performance Marketing and digital channels.
• Experience leading teams and driving business results.
• MBA from a reputed school is preferred.

Responsibilities

• Lead the end-to-end eCommerce marketing strategy across all brands and categories.
• Oversee paid search, display, affiliate, email, social and marketplace advertising.
• Translate consumer insights into actions to grow online adoption and conversions.
• Influence brand positioning and GTM strategies using data and metrics.
• Manage budgets across channels to maximize ROI and meet performance targets.
• Build scalable, cost-efficient campaigns across platforms and formats.
• Set KPIs and establish reporting to track ROAS and performance.

Skills

Performance Marketing

eCommerce

Team Leadership

Budget Management

Strategic Planning

Education

MBA from Tier-1/2 school

Bachelor's degree

Tools

AMS

Flipkart Ads

Purplle Ads

Quick Commerce Ads

Job description

Established in 1806 as a small soap and candle business in New York City, Colgate-Palmolive is now a truly global company with products sold in over 200 countries and territories under such internationally recognised brand names as Colgate, Palmolive, Softsoap, Irish Spring, Protex, Sorriso, Kolynos, elmex, Tom's of Maine, Sanex, Ajax, Axion, Soupline, Haci Sakir, Suavitel, PCA SKIN, EltaMD, Filorga and Hello as well as Hill's Science Diet and Hill's Prescription Diet.

Colgate-Palmolive is a leading consumer products company that serves hundreds of millions of consumers worldwide with brands and products across four core businesses – Oral Care, Personal Care, Home Care and Pet Nutrition. We are committed to offering products that make lives healthier and more enjoyable, and programmes that enrich communities around the world.

Every day millions of people trust our products to care for themselves and the ones they love. Our goal is to use our technology to create products that will continue to improve the quality of life for our consumers wherever they live.

A career at Colgate-Palmolive is an excellent opportunity if you seek a global experience, constant challenge, and development opportunities in an environment that respects work/life effectiveness.

Travel Required?: Travel - up to 10% of time

Posting Start Date: 14/08/2026

Hybrid

Relocation Assistance Offered Within Country
Job Number#175547 - Mumbai, Maharashtra, India

Who We Are

Colgate-Palmolive Company is a global consumer products company operating in over 200 countries specialising in Oral Care, Personal Care, Home Care, Skin Care, and Pet Nutrition. Our products are trusted in more households than any other brand in the world, making us a household name!

Join Colgate-Palmolive, a caring, innovative growth company reimagining a healthier future for people, their pets, and our planet. Guided by our core values—Caring, Inclusive, and Courageous—we foster a culture that inspires our people to achieve common goals. Together, let's build a brighter, healthier future for all.

What is the purpose of this role?

You will lead the end-to-end eCommerce Marketing for all our categories across all platforms, and bring big eComm marketing ideas to life through a performance marketing approach. You will be responsible for providing the thought leadership in e-comm marketing by leveraging understanding of the ecomm channel and by staying abreast of industry trends, emerging technologies, and best practices in performance marketing to drive innovation and maintain a competitive edge

What would be the responsibilities for this role?

Lead the Performance Marketing Strategy

Responsible for crafting and leading the eCommerce marketing strategy for all our brands and categories

Oversee all aspects of performance marketing channels, including paid search, display advertising, affiliate marketing, email marketing, social media advertising, and advertising on platforms like Amazon Marketing Services (AMS), Flipkart Ads, Purplle Ads, Quick Commerce Ads, and other relevant marketplaces

Transform consumer insights into action by creating solutions that grow online adoption for our products and convert shoppers into buyers

Influence the brand positioning, premiumization and go to market strategies through data

Manage and optimize marketing budgets, ensuring efficient allocation of resources across channels to maximize ROI and achieve performance targets.

Build and scale cost efficient paid digital campaigns spanning multiple platforms channels and objectives, driving tangible growth through efficiencies

Set KPIs and build reporting process to measure eComm marketing performance and improve ROAS

Business Delivery

Lead end to end media planning & marketing budget management

Operationalize the eComm business strategy by translating brand briefs into category marketing plans across each eRetailer platform whilst keeping shopper centricity at the forefront

Analyse performance on all spends, campaigns & content performance for the customers

Leverage data analytics and market insights to identify trends, evaluate campaign performance, and make data-driven recommendations for continuous improvement

Monitor and report on key performance indicators (KPIs) across platforms and categories, providing regular updates to senior leadership on marketing performance, insights, and recommendations

Teamwork and Collaboration

Partner with brand managers for on-platform activations & on applying consumer learnings effectively on the platform

Partner closely with KAMs to identify business opportunities and challenges, and develop media plans that deliver business results

Closely work with other internal teams (Planning, Media & Content) and external stakeholders (eRetailers marketing and media teams) to leverage eComm capabilities to drive Colgate's business objectives

People Management

Lead a team of Performance Marketing managers and Search Specialists to drive best in class marketing activations

Cascade overall functional goals for team, set up objective goals and conduct periodic performance reviews

Guide team members and help them develop their skills and abilities, and help them grow professionally

Communicate regularly with team members to provide organizational/functional updates, resolve conflicts and drive engagement and motivation

What does the ideal candidate profile look like?

7-10 years of overall commercial experience including 2+ years in eComm

Strong understanding of Performance Marketing

Experience of leading teams

MBA from Tier-1 or Tier-2 b-school

Our Commitment to Inclusion

Our journey begins with our people—developing strong talent with diverse backgrounds and perspectives to best serve our consumers around the world and fostering an inclusive environment where everyone feels a true sense of belonging. We are dedicated to ensuring that each individual can be their authentic self, is treated with respect, and is empowered by leadership to contribute meaningfully to our business.

Equal Opportunity Employer

Colgate is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, colour, religion, gender, gender identity, sexual orientation, national origin, ethnicity, age, disability, marital status, veteran status (United States positions), or any other characteristic protected by law.

Reasonable accommodation during the application process is available for persons with disabilities. Please complete this request form should you require accommodation.

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