E-commerce & Shopify Executive

Aswani Industries; Surat; On-site; INR 350,000 - 550,000; Full time

Job summary

Aswani Industries seeks an eCommerce & Digital Marketing Executive to manage Shopify operations, social media, SEO, and paid ads. You will handle product listings, optimize pages, and drive online growth through cohesive campaigns.

The role covers content creation, blogging, and performance analysis to improve traffic and revenue across channels. Based in Surat, India, the position focuses on Shopify, Meta Ads, and Google Ads management.

Qualifications

• Experience managing Shopify stores including products, collections, pricing and inventory.
• Strong SEO skills for on-page and off-page optimization and keyword research.
• Proven ability to plan and execute social media campaigns and content calendars.
• Hands-on experience with Meta Ads (Facebook/Instagram) and Google Ads.
• Ability to analyze campaigns, track metrics (CTR, CPC, CPA, ROAS) and optimize budgets.

Responsibilities

• Manage Shopify backend, product pages, and inventory.
• Optimize product pages, banners, and landing pages for conversions.
• Plan and schedule social posts; maintain brand consistency.
• Create engaging content and blogs aligned with trends.
• Set up and optimize Meta Ads and Google Ads campaigns and track ROAS.

Skills

Shopify

SEO

Social media marketing

Google Ads

Facebook/Instagram Ads

Content creation

Performance marketing

Analytics

Tools

Shopify

Google Ads

Facebook Ads

Job description

eCommerce & Digital Marketing Executive (Shopify + Performance Marketing)
Role Overview We are looking for a proactive and result-driven individual to manage and grow our online business. The candidate will be responsible for handling Shopify operations, social media, SEO, paid ads, and overall digital growth.______________ Key Responsibilities Shopify & Website Management

• Manage Shopify backend (products, collections, inventory, pricing)
• Optimize product pages (images, descriptions, SEO)
• Handle website updates, banners, and landing pages
• Ensure smooth checkout & user experience
• Basic troubleshooting & app integrations

______________
Social Media Management

• Plan and schedule posts (Instagram, Facebook, etc.)
• Write engaging captions & content
• Coordinate creatives (with designer/photographer if needed)
• Maintain brand consistency
• Track engagement & growth

SEO (Search Engine Optimization)On-Page SEO

• Optimize product pages, collections, blogs
• Meta titles, descriptions, alt tags
• Keyword research & implementation

Off-Page SEO

• Backlink building
• Directory submissions
• Guest posting opportunities

______________ Content & Blogging

• Write SEO-friendly blogs
• Create content around products, trends, styling tips
• Improve website organic traffic

______________ Meta Ads (Facebook & Instagram Ads)

• Create and manage ad campaigns
• Audience targeting (cold, warm, retargeting)
• Understand metrics:
• CTR
• CPC
• CPA (Cost per Purchase)
• ROAS
• Frequency
• Scale winning ads & optimize underperforming ones

Google Ads (Added Important)

• Run Search, Display & Shopping ads
• Keyword targeting & bidding strategy
• Conversion tracking
• Optimize campaigns for ROI

Contact Detail: 9512088821