E-commerce Merchandiser

FirstCry.com (BrainBees Solutions Ltd.); Pune District; On-site; INR 400,000 - 550,000; Full time

Job summary

FirstCry.com (BrainBees Solutions Ltd.) in Pune is seeking a merchandising professional to manage site-wide events, product launches, and promotions across FC platforms.

You will work with buyers, marketing, and design to optimize product placement, cross-sells, and content for higher conversions while aligning with business calendars and delivery schedules.

Qualifications

• Minimum 1 year of experience in E-Com Merchandising (Apparels).
• Strong numerical and analytical aptitude.
• Hands-on experience with MS Excel and MS Office.

Responsibilities

• Execute the site merchandising calendar for FC properties.
• Launch new products and season promotions across platforms.
• Develop merchandising for large site-wide properties with buyers and marketing.
• Test and analyze new merchandising tactics to increase conversions.
• Collaborate with design for product catalog and digital banners.
• Liaise with Marketing and Social Media for integrated content planning.

Skills

Merchandising

Analytical thinking

Numerical aptitude

Problem solving

Tools

MS Excel

MS Office

Job description

• Executing the site merchandising calendar for multiple properties across FC platforms.
• This includes new product and season launches, cross-category placements, Maintaining various site pages, developing and executing Firstcry site-wide events and search results.
• Develop merchandising for large site wide properties and work closely with buyers and marketing to schedule promotions
• Regularly develop, test and analyze new merchandising tactics that sell products across all categories and increase conversion rates, documenting the results and sharing best practices with the team
• Experience designing and executing online customer experiences
• Drive the sales and margin through merchandising and content initiative
• Daily engagement with team to evaluate top/bottom selling styles and refine go-forward plan for website and marketing content
• Analyze the sell thrus, stock covers, discounts, stock gaps, sales trends
• Collaborates with key stakeholders to plan visual merchandising strategy
• Propose strategies for merchandise and content to increase conversion
• Manages the product setup process, product navigation, onsite search and products cross sells
• Accurately launch products on the website according to delivery dates and business needs
• Liaise with Marketing and Social Media for integrated content planning and execution.
• Review and provide insight to business owners on daily, weekly and monthly KPIs Position Skills and Experience Requirements
• Liaison with Design team to create products catalogue/ digital banners , special campaigns and more.

Job specifications:

• Minimum 1 yrs. of experience in E-Com Merchandising (Apparels)
• Strong numerical and analytical aptitude
• Hands on experience with MS excel, MS office
• Technical aptitude and agility to learn web-based tools
• Able to understand criticality of the task and set priorities, Quick Thinker and able to perform under pressure