Director – Digital Marketing

ACI Infotech, Inc.; Hyderabad; On-site; INR 4,000,000 - 7,000,000; Full time

Benefits offered by this job

Competitive salary and equity

Health, dental, and vision insurance

401(k) with company match

Flexible PTO policy

Professional development budget

Job summary

ACI Infotech, Inc. in Hyderabad, India, seeks a Director of Digital Marketing to lead global strategy and scale AI-led marketing programs. You will drive demand generation, ABM campaigns, and measurable pipeline while collaborating with Sales and Solution teams.

The role requires 10+ years in B2B marketing, strong analytics, and hands-on execution across USA and APAC markets, with a focus on enterprise and digital transformation initiatives.

Qualifications

• 10+ years in B2B digital marketing and demand generation.
• Proven ability to lead integrated campaigns across channels.
• Experience with ABM and enterprise marketing.
• Experience with AI-powered marketing, automation, personalization, and analytics.
• Experience in IT services, digital transformation, enterprise technology, or AI-led solutions.

Responsibilities

• Lead ACI Infotech's global digital marketing strategy across brand, content, demand generation, social media, email, and digital channels.
• Develop and execute integrated campaigns that generate qualified leads and measurable sales pipeline.
• Build targeted and ABM campaigns for enterprise customers.
• Leverage AI, marketing automation, personalization, analytics, and emerging technologies to improve marketing effectiveness.
• Lead executive events, conferences, roundtables, webinars, and industry engagement initiatives.
• Work with Sales, Business Development, and Solution teams to align marketing campaigns with GTM objectives.
• Build, mentor, and lead a high-performing marketing team.
• Track marketing performance through KPIs, analytics, attribution, and pipeline contribution.

Skills

B2B Marketing

Demand Generation

ABM

Marketing Automation

Analytics & Attribution

Content & Social Media

Team Leadership

GTM Strategy

Job description

# Director – Digital Marketing* Hyderabad, Telangana, India* Full time* Senior level## About this roleACI Infotech is looking for a Director – Digital Marketing to lead and scale our global digital marketing strategy as we expand our AI-led solutions and services portfolio.We are looking for a modern B2B marketing leader who can bring together brand, content, data, AI, automation, and measurable pipeline generation. The ideal candidate will be equally comfortable developing strategy, leading teams, and driving hands-on execution across global markets.The role will focus on strengthening ACI Infotech's digital presence, generating qualified demand, building enterprise-focused campaigns, and creating a measurable connection between marketing activities and business growth.## Responsibilities* Lead ACI Infotech's global digital marketing strategy across brand, content, demand generation, social media, email, and digital channels.* Develop and execute integrated campaigns that generate qualified leads and measurable sales pipeline.* Build targeted and account-based marketing (ABM) campaigns for enterprise customers.* Leverage AI, marketing automation, personalization, analytics, and emerging technologies to improve marketing effectiveness.* Lead executive events, conferences, roundtables, webinars, and industry engagement initiatives.* Work closely with Sales, Business Development, and Solution teams to align marketing campaigns with business and GTM objectives.* Build, mentor, and lead a high-performing marketing team.* Track marketing performance through relevant KPIs, analytics, attribution, and pipeline contribution.* Drive marketing initiatives across the USA and APAC markets.## Requirements* 10+ years of experience across B2B digital marketing and demand generation.* Proven experience leading integrated digital marketing campaigns across multiple channels.* Strong track record of generating qualified inbound leads and sales pipeline.* Experience with enterprise marketing, ABM, and targeted demand-generation programs.* Strong understanding of AI-powered marketing, automation, personalization, and marketing analytics.* Experience in IT services, digital transformation, enterprise technology, or AI-led solutions.* Proven experience managing and developing marketing teams.* Strong strategic thinking combined with hands-on execution capabilities.* Experience working with USA and APAC markets.## Nice to have* Experience in AI/technology-focused B2B organizations.* Experience working with Fortune 500 or large enterprise accounts.* Experience leading executive-level marketing programs and industry events.* Experience implementing AI-driven marketing and automation initiatives./ SkillsB2B Digital Marketing & Demand GenerationABM & Enterprise MarketingAI Marketing & Marketing AutomationContent & Social Media MarketingMarketing Analytics & Pipeline AttributionTeam Leadership & GTM Strategy## Benefits* Competitive salary and equity* Health, dental, and vision insurance* 401(k) with company match* Flexible PTO policy* Professional development budget