Digital Product Marketing

Dr Lal PathLabs; Gurugram District; On-site; INR 1,500,000 - 3,500,000; Full time

Job summary

Dr Lal PathLabs in Gurugram is seeking an experienced digital product leader to drive growth through digital strategies and new products. You will collaborate with cross-functional teams to design, develop, and launch digital products and features, ensuring quality through testing and iterative improvements.

If you have 5–8 years in IT services or consulting and a proven track record in delivering business results through digital initiatives, join our team.

Qualifications

• 5–8 years in IT services or consulting industry.
• Experience in digital product development lifecycle from concept to launch.
• Proven track record in developing digital strategies that drive business results.

Responsibilities

• Develop and execute digital strategies to drive business growth and engagement.
• Collaborate with cross-functional teams to design, develop, and launch digital products and features.
• Conduct feature testing and quality assurance to ensure high-quality delivery of digital solutions.
• Analyze market trends, competitor activity, and customer feedback to inform digital transformation initiatives.

Skills

Digital strategy

Product lifecycle

Cross-functional collaboration

Quality assurance

Market analysis

Job description

Roles and Responsibilities :

• Develop and execute digital strategies to drive business growth and improve customer engagement.
• Collaborate with cross-functional teams to design, develop, and launch new digital products and features.
• Conduct feature testing and quality assurance to ensure high-quality delivery of digital solutions.
• Analyze market trends, competitor activity, and customer feedback to inform digital transformation initiatives.

Job Requirements :

• 5-8 years of experience in IT services & consulting industry.
• Strong understanding of digital product development lifecycle from concept to launch.
• Proven track record in developing successful digital strategies that drive business results.