Digital Marketing Officer

Sociable Tech Ventures Pvt Ltd; Ernakulam; On-site; INR 420,000 - 620,000; Full time

Benefits offered by this job

Flexible hours

Sick/personal days

Benefits package after probation

Job summary

Sociable Tech Ventures Pvt. Ltd. in Kerala seeks a Digital Marketing Officer to support the product and operations teams and report to the CSO.

You will manage diverse marketing tasks, including campaigns, content creation, and performance reporting, while adapting to shifting priorities and deadlines. The role emphasizes autonomous execution, brand storytelling, influencer collaboration, and data-driven decision making to drive growth for the startup.

Qualifications

• Minimum 3 years digital marketing experience.
• Basic Adobe Illustrator/Photoshop Experience.
• Experience with advertising and artwork creation.
• FB, Google, Insta and PPC campaign set up, execution and management.
• Experience in researching and analysing market trends, demographics, pricing schedules, competitor products, and other relevant information to form marketing strategies.
• Working within a department’s budget to develop cost-effective marketing plans.

Responsibilities

• Executing key campaigns including taking ownership of digital campaigns which includes collateral development and production for all Social Media Platforms.
• Manage and update the website content ensuring the website is SEO optimised.
• Work closely with our influencers and product team to maximise the success of the brand.
• Track brand and campaign performance, digital activity, web stats and produce regular reports and presentations as needed.
• Be actively involved in SEO efforts (keyword, image optimisation etc.).
• Having strong communication by using interpersonal and collaborative skills to bring our core product proposition to life with natural storytelling skills to create product stories.
• Working in a fast-moving environment where priorities can change and processes may need to be created from scratch.
• Develop & Create email marketing campaigns to target B2B & B2C consumers.
• Ensuring you have an analytical mind and are able to use tools and services to identify content generation ideas.
• Negotiations with external suppliers to meet allocated budgets or targets.

Skills

Digital marketing

Budget management

Campaign management

Market research

Advertising management

Social media ads

Content creation

Tools

Adobe Illustrator

Adobe Photoshop

Job description

Digital Marketing Officer

SUMMARY

As a Digital Marketer, your mission extends far beyond campaigns. You will work closely with STV’s Product and Operations team and directly report to the CSO.

You must have a great sense of responsibility, be autonomous and able to quickly adapt and adjust to changing priorities. All this while keeping an eye on critical deadlines.

You’ll be accomplishing very varied marketing related tasks such as:

• Design - Make people’s lives better and drive sustainable growth by reimagining brand, value propositions, products, services and operating models.
• Build - customer-centric business processes and cultures.
• Communicate - Create experiences centred on a unique brand purpose that close the gap between brand promise and customer experience.
• Run - optimize marketing, sales create new marketing operating models that are designed to help brands drive efficiency and performance.
• Finding solutions to complex issues through structured and creative thinking
• Producing monthly reports and KPI’S

Requirements

What you will bring to the team.

• A minimum of 3 years digital marketing experience.
• Basic Adobe Illustrator/Photoshop Experience
• Experience with advertising and artwork creation
• FB, Google, Insta and PPC campaign set up, execution and management
• Experience in researching and analysing market trends, demographics, pricing schedules, competitor products, and other relevant information to form marketing strategies.
• Working within a department’s budget to develop cost-effective marketing plans

Main Duties and Responsibilities

• Executing key campaigns including taking ownership of digital campaigns which includes collateral development and production for all Social Media Platforms.
• Manage and update the website content ensuring the website is SEO optimised.
• Work closely with our influencers and product team to maximise the success of the brand.
• Track brand and campaign performance, digital activity, web stats and produce regular reports and presentations as needed.
• Be actively involved in SEO efforts (keyword, image optimisation etc.)
• Having strong communication by using interpersonal and collaborative skills to bring our core product proposition to life with natural storytelling skills to create product stories.
• Working in a fast-moving environment where priorities can change and processes may need to be created from scratch.
• Develop & Create email marketing campaigns to target B2B & B2C consumers.
• Ensuring you have an analytical mind and are able to use tools and services to identify content generation ideas.
• Negotiations with external suppliers to meet allocated budgets or targets.

Compensation will be based on fitment. We offer flexible hours, sick/personal days, and a benefits package after a probation period.

About us

Sociable Tech Ventures Pvt. Ltd.

We are a technology Start-up, offering platform solutions to the customers that enable them to be sociable. We aim to build, own, and operate matchmaking platforms in the social networking, and fellowship space that believes in, compatibility, sharing of interests and or meeting of minds. We recognize that our people and our culture are paramount to our success. It is a very exciting time here at SVT after six months of ideation stage we are now entering our development phase.

We are a team of fun, fearless, ego-less, values-driven and collaborative problem-solvers distributed around the world with one goal in mind – success.

Address

Kerala Technology Innovation Zone, Kinfra Hi-Tech Park, HMT Colony, P.O, Kalamassery, Kochi, Kerala 683503, India