Digital Marketing Manager

Wayvida; Thiruvananthapuram; On-site; INR 900,000 - 1,300,000; Full time

Job summary

Wayvida is seeking an experienced Digital Marketing Manager in India to drive lead generation and manage end-to-end digital campaigns. You will lead a marketing team and optimize budgets across Google Ads, Meta Ads, SEO/SEM, content marketing and email programs to deliver measurable business growth.

The ideal candidate has 5+ years in digital marketing, strong analytical abilities and a proven track record of managing multi-channel campaigns with CRM integration.

Qualifications

• Minimum 5 years of experience in digital marketing with focus on lead generation and paid media.
• Proven experience in managing Google Ads and Meta Ads campaigns.
• Strong leadership and team management skills.
• Proficiency with Google Analytics, Google Tag Manager, Meta Business Suite, and CRM platforms.
• Solid understanding of SEO, SEM, content marketing and email marketing.
• Excellent analytical, communication and project management skills.

Skills

Lead generation

Paid media

Google Ads

Meta Ads

Team leadership

SEO

SEM

Content marketing

Email marketing

Tools

Google Analytics

Google Tag Manager

Meta Business Suite

CRM platforms

Job description

We are seeking an experienced and results-driven Digital Marketing Manager with a minimum of 5 years in the field. The ideal candidate will be responsible for developing and executing digital marketing strategies focused on lead generation, paid advertising (Google Ads, Meta Ads), SEO/SEM, content marketing, and team leadership . This role requires strong analytical skills, creativity, and the ability to manage a team and multiple campaigns effectively.

Skills & Qualifications:

We are seeking an experienced and results-driven Digital Marketing Manager with a minimum of 5 years in the field. The ideal candidate will be responsible for developing and executing digital marketing strategies focused on lead generation, paid advertising (Google Ads, Meta Ads), SEO/SEM, content marketing, and team leadership . This role requires strong analytical skills, creativity, and the ability to manage a team and multiple campaigns effectively.

Skills & Qualifications:

• Minimum5 years of experience in digital marketing with a focus on paid media and lead generation.
• Proven experience in managing Google Ads and Meta Ads campaigns.
• Strong leadership and team management skills.
• Proficiency in tools like Google Analytics, Google Tag Manager, Meta Business Suite, and CRM platforms.
• Solid understanding of SEO, SEM, content marketing and email marketing.
• Excellent analytical, communication, and project management skills.