Digital Marketing Manager

Goel Ganga Group; Pune District; On-site; INR 1,400,000 - 2,300,000; Full time

Job summary

Goel Ganga Group is seeking an experienced Digital Marketing Head to craft and execute the overall digital marketing strategy for real estate projects and the corporate brand in Pune, India.

You will drive leads via Google Ads, Meta Ads, YouTube, and programmatic channels, while managing websites, landing pages, and CRM-based lead tracking. Expect a role focused on campaigns, social media, and performance metrics.

Qualifications

• MBA/PGDM in Marketing or Digital Marketing preferred.
• Experience in real estate/digital marketing within real estate development is preferred.

Responsibilities

• Develop and execute the overall digital marketing strategy for real estate projects and the corporate brand.
• Drive qualified leads through Google Ads, Meta Ads, YouTube, programmatic and other digital channels.
• Develop launch campaigns, communication themes, digital creatives, landing pages and lead-generation funnels.
• Manage and optimize the company's website and individual project landing pages.
• Ensure digital leads are correctly captured, assigned and tracked in the CRM.
• Develop the social media strategy for the developer brand and individual projects.
• Manage platforms such as Instagram, Facebook, LinkedIn and YouTube.

Skills

Digital marketing strategy

Lead generation

Google Ads

Meta Ads

YouTube

Programmatic

CRM

Landing pages

Social media management

Website optimization

Education

MBA/PGDM in Marketing, Digital Marketing, or equivalent qualification preferred

Job description

Role & responsibilities

• Develop and execute the overall digital marketing strategy for real estate projects and the corporate brand.

• Drive qualified leads through Google Ads, Meta Ads, YouTube, programmatic and other digital channels.

• Develop launch campaigns, communication themes, digital creatives, landing pages and lead-generation funnels.

• Manage and optimize the company's website and individual project landing pages

• Ensure digital leads are correctly captured, assigned and tracked in the CRM.

• Develop the social media strategy for the developer brand and individual projects.
• Manage platforms such as Instagram, Facebook, LinkedIn and YouTube.

Preferred candidate profile

• Education: MBA/PGDM in Marketing, Digital Marketing, or equivalent qualification preferred.

• Experience: 47 years of overall digital marketing experience, in real estate / real estate development preferred.