Digital Marketing Manager

Dipesh Patni Education Academy Pvt Ltd; Pune City; On-site; INR 600,000 - 900,000; Full time

Job summary

A leading EdTech company in Pune is seeking a creative and data-driven Digital Media Manager to enhance its online presence. This role entails developing social media strategies, managing content across multiple platforms, and collaborating with teams to drive brand awareness and engagement. The ideal candidate should have a passion for finance and education, along with relevant experience in social media management.

Qualifications

• 5+ years of experience in social media management, preferably in EdTech/Finance.
• Strong content sense, both visual and copy.
• Fluency in English and Hindi required.

Responsibilities

• Develop and implement social media strategies aligned with brand objectives.
• Manage and grow the company's social media presence across various platforms.
• Analyze performance metrics and prepare monthly reports with actionable insights.

Skills

Social Media Management

SEO

Content Creation

Analytics

Video Editing

Tools

Canva

Job description

2 days ago Be among the first 25 applicants

Job Title: Digital Media Manager
Location: Pune - WFO
Experience: 5+ years
Industry: EdTech / Stock Market Education
Employment Type: Full-Time


We are looking for a creative, strategic, and data-driven Digital Media Manager to build and grow our online presence across platforms. You will play a key role in increasing brand awareness, engagement, and lead generation through high-impact content and campaigns.

Key Responsibilities:
• Develop and implement a social media strategy aligned with brand objectives.
• Manage and grow our presence on Instagram, Facebook, LinkedIn, YouTube, Twitter, WhatsApp, and Telegram.
• Create, curate, and manage daily content (text, image, video, reels, etc.).
• Collaborate with the design and content team for visually impactful creatives and captions.
• Run paid ad campaigns in collaboration with the performance marketing team.
• Monitor trends, engagement, and competitor activity.
• Analyze performance metrics and prepare monthly reports with actionable insights.
• Coordinate live sessions, webinars, Instagram Lives, and promotions.
• Manage influencer collaborations and student testimonials.

Requirements:
• 5+ years of experience in social media management (EdTech/Finance sector preferred).
• Completely versed with SEO
• Excellent knowledge of Instagram algorithms, Reels, hashtags, and content trends.
• Strong content sense — both visual and copy.
• Proficiency in Canva, basic video editing apps, and analytics tools.
• Fluency in English and Hindi is a must.
• Self-driven, organized, and able to meet deadlines.
• Passionate about finance, education, and empowering people.

To Apply:
Send your resume, work portfolio (social media handles or past campaigns), and a short note on THE PROJECTS HANDLED
[e-mail]
[phone]

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing and Sales

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