Digital Marketing Executive – Social Media Specialist

Ameya Digital; Kolkata; Híbrido; INR 300.000 - 450.000; Jornada completa

Descripción de la vacante

A leading company in marketing services is seeking a proactive Digital Marketing Executive – Social Media Specialist. This role involves managing social media accounts, creating engaging content, and analyzing performance metrics. The ideal candidate should have at least 1 year of experience and proficiency in tools like Canva and Meta Business Suite while working in a hybrid setup.

Formación

• Minimum 1 year of experience managing social media.
• Strong understanding of Instagram & Facebook.
• Comfortable working in a hybrid setup.

Responsabilidades

• Plan and manage content calendars for social media.
• Create engaging captions and concepts for posts.
• Monitor engagement and analyze performance metrics.

Conocimientos

Creative thinking

Writing skills

Social media engagement

Organizational skills

Herramientas

Canva

Meta Business Suite

Descripción del empleo

Digital Marketing Executive – Social Media Specialist

Digital Marketing Executive – Social Media Specialist

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Job Title: Digital Marketing Executive – Social Media Specialist

Location: Hybrid – Kolkata

Experience: Minimum 1 Year

Type: Full-Time

About the Role:

We’re seeking a proactive and creative Social Media Specialist to join our team. This role is ideal for someone who has at least 1 year of hands-on experience in managing brand social media accounts and is passionate about digital storytelling, trends, and community building.

Key Responsibilities:

• Plan and manage content calendars across Instagram, Facebook, and LinkedIn
• Create engaging captions and suggest creative concepts for posts and reels
• Collaborate with design and content teams for campaign execution
• Schedule and publish posts using tools like Meta Business Suite and Creator Studio
• Monitor engagement, respond to comments and DMs
• Analyze performance metrics and prepare monthly reports
• Run basic paid promotions and boost posts as needed
• Stay updated on social media trends, platform updates, and best practices
• Coordinate with internal teams or clients for content inputs and approvals

Requirements:

• Minimum 1 year of experience in managing social media pages for brands or agencies
• Strong understanding of Instagram & Facebook features and audience engagement
• Proficiency in Canva, Meta Business Suite, and related tools
• Excellent writing skills and creative thinking
• Comfortable working in a hybrid setup (3 days from office in Kolkata)
• Strong organizational skills and ability to meet deadlines

Good to Have:

• Basic knowledge of Meta Ads Manager
• Experience with influencer marketing or content planning for reels
• Prior agency experience

Seniority level

• Seniority level

  Entry level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing and Sales

• Industries

  Marketing Services

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