Digital Marketing Manager

Purview Services; Gurugram District; On-site; INR 500,000 - 900,000; Full time

Job summary

Purview Services in Gurugram is seeking a proactive Digital Marketing professional to design and execute end-to-end marketing campaigns. You will drive multi-channel initiatives, optimize online ads, and analyze data to maximize ROI.

Collaborating with sales, content, and design teams, you will translate business objectives into actionable plans, monitor KPIs, and stay ahead of evolving digital trends. The role requires hands-on execution and strategic thinking.

Qualifications

• Proven experience in digital marketing, especially for employment firms or recruitment services.
• Strong understanding of social media, email marketing, and SEO.
• Excellent communication and project management skills.
• Able to work in a fast-paced environment and meet deadlines.
• Strong analytical and problem-solving skills.
• Experience with digital marketing tools is an asset.

Responsibilities

• Develop and implement digital marketing strategies to achieve business objectives.
• Manage and optimize online advertising campaigns across platforms.
• Analyze market trends and competitor activity to stay ahead of the competition.
• Collaborate with cross-functional teams to ensure alignment and maximize impact.
• Monitor and report on key performance indicators to measure campaign effectiveness.
• Stay up-to-date with the latest digital marketing trends and technologies.

Skills

Digital marketing

Social media

Email marketing

SEO

Communication

Project management

Analytical thinking

Job description

Roles and Responsibility

• Develop and implement comprehensive digital marketing strategies to achieve business objectives.


• Manage and optimize online advertising campaigns across various platforms.


• Analyze market trends and competitor activity to stay ahead of the competition.


• Collaborate with cross-functional teams to ensure alignment and maximize impact.


• Monitor and report on key performance indicators to measure campaign effectiveness.


• Stay up-to-date with the latest digital marketing trends and technologies.

Job Requirements

• Proven experience in digital marketing with a focus on employment firms or recruitment services.


• Strong understanding of social media platforms, email marketing, and SEO principles.


• Excellent communication and project management skills.


• Ability to work in a fast-paced environment and meet deadlines.


• Strong analytical and problem-solving skills.


• Experience with digital marketing tools and software is an asset.