Digital Marketing Manager

Purview Services; Lucknow; On-site; INR 400,000 - 700,000; Full time

Job summary

Purview Services is looking for a digital marketing professional to build and execute comprehensive campaigns that drive business goals from Lucknow. You will lead multi-channel strategies, optimize ads, and monitor metrics to demonstrate impact.

Candidate should bring strong communication, project management, and analytical skills, with a proven track record in recruitment-focused marketing and familiarity with current tools and platforms.

Qualifications

• Proven experience in digital marketing with a focus on employment firms or recruitment services.
• Strong understanding of social media platforms, email marketing, and SEO principles.
• Excellent communication and project management skills.
• Ability to work in a fast-paced environment and meet deadlines.
• Strong analytical and problem-solving skills.
• Experience with digital marketing tools and software is an asset.

Responsibilities

• Develop and implement comprehensive digital marketing strategies to achieve business objectives.
• Manage and optimize online advertising campaigns across various platforms.
• Analyze market trends and competitor activity to stay ahead of the competition.
• Collaborate with cross-functional teams to ensure alignment and maximize impact.
• Monitor and report on key performance indicators to measure campaign effectiveness.
• Stay up-to-date with the latest digital marketing trends and technologies.

Skills

Digital marketing

Social media

Email marketing

SEO

Communication

Project management

Analytical skills

Problem-solving

Marketing tools

Tools

Marketing tools

Job description

Roles and Responsibility

• Develop and implement comprehensive digital marketing strategies to achieve business objectives.


• Manage and optimize online advertising campaigns across various platforms.


• Analyze market trends and competitor activity to stay ahead of the competition.


• Collaborate with cross-functional teams to ensure alignment and maximize impact.


• Monitor and report on key performance indicators to measure campaign effectiveness.


• Stay up-to-date with the latest digital marketing trends and technologies.

Job Requirements

• Proven experience in digital marketing with a focus on employment firms or recruitment services.


• Strong understanding of social media platforms, email marketing, and SEO principles.


• Excellent communication and project management skills.


• Ability to work in a fast-paced environment and meet deadlines.


• Strong analytical and problem-solving skills.


• Experience with digital marketing tools and software is an asset.