Digital Marketing Manager

Purview Services; Coimbatore District; On-site; INR 300,000 - 600,000; Full time

Job summary

Purview Services is seeking a digital marketing professional to develop and implement strategies that drive business results. You will manage campaigns across multiple platforms, analyze performance, and adjust tactics to maximise impact.

Collaborate with cross-functional teams and stay ahead of industry trends in a fast-paced environment, ensuring timely delivery of marketing initiatives and measurable outcomes.

Qualifications

• Proven experience in digital marketing with a focus on recruitment services.
• Strong understanding of social media, email marketing, and SEO.
• Excellent communication and project management skills.
• Ability to work in a fast-paced environment and meet deadlines.
• Strong analytical and problem-solving skills.
• Experience with digital marketing tools and software is an asset.

Responsibilities

• Develop and implement comprehensive digital marketing strategies to achieve business objectives.
• Manage and optimize online advertising campaigns across various platforms.
• Analyze market trends and competitor activity to stay ahead of the competition.
• Collaborate with cross-functional teams to ensure alignment and maximize impact.
• Monitor and report on key performance indicators to measure campaign effectiveness.
• Stay up-to-date with the latest digital marketing trends and technologies.

Skills

Digital marketing

Recruitment sector

Social media

Email marketing

SEO principles

Communication

Project management

Analytics & problem-solving

Job description

Roles and Responsibility

• Develop and implement comprehensive digital marketing strategies to achieve business objectives.


• Manage and optimize online advertising campaigns across various platforms.


• Analyze market trends and competitor activity to stay ahead of the competition.


• Collaborate with cross-functional teams to ensure alignment and maximize impact.


• Monitor and report on key performance indicators to measure campaign effectiveness.


• Stay up-to-date with the latest digital marketing trends and technologies.

Job Requirements

• Proven experience in digital marketing with a focus on employment firms or recruitment services.


• Strong understanding of social media platforms, email marketing, and SEO principles.


• Excellent communication and project management skills.


• Ability to work in a fast-paced environment and meet deadlines.


• Strong analytical and problem-solving skills.


• Experience with digital marketing tools and software is an asset.