Digital Marketing Manager

Purview Services; Ernakulam; On-site; INR 300,000 - 600,000; Full time

Job summary

Purview Services in Kerala, India is looking for a digital marketing professional to design and implement comprehensive digital marketing strategies, and to manage online advertising campaigns across multiple platforms.

You will analyze market trends, collaborate with cross-functional teams, monitor KPIs, and continuously improve campaigns by staying current with the latest digital marketing tools and techniques.

Qualifications

• Proven experience in digital marketing with a focus on employment firms or recruitment services.

Responsibilities

• Develop and implement comprehensive digital marketing strategies to achieve business objectives.
• Manage and optimize online advertising campaigns across various platforms.
• Analyze market trends and competitor activity to stay ahead of the competition.
• Collaborate with cross-functional teams to ensure alignment and maximize impact.
• Monitor and report on key performance indicators to measure campaign effectiveness.
• Stay up-to-date with the latest digital marketing trends and technologies.

Skills

Digital marketing

Social media

Email marketing

SEO

Communication

Project management

Analytical

Problem solving

Digital marketing tools

Tools

Digital marketing tools

Job description

Roles and Responsibility

• Develop and implement comprehensive digital marketing strategies to achieve business objectives.


• Manage and optimize online advertising campaigns across various platforms.


• Analyze market trends and competitor activity to stay ahead of the competition.


• Collaborate with cross-functional teams to ensure alignment and maximize impact.


• Monitor and report on key performance indicators to measure campaign effectiveness.


• Stay up-to-date with the latest digital marketing trends and technologies.

Job Requirements

• Proven experience in digital marketing with a focus on employment firms or recruitment services.


• Strong understanding of social media platforms, email marketing, and SEO principles.


• Excellent communication and project management skills.


• Ability to work in a fast-paced environment and meet deadlines.


• Strong analytical and problem-solving skills.


• Experience with digital marketing tools and software is an asset.