Digital Marketing Manager

Lamose Infra; Gurugram District; On-site; INR 400,000 - 800,000; Full time

Job summary

Lamose Infra is seeking a digital marketing professional to develop and execute paid media campaigns across Google AdWords and Facebook Ads. You will optimize budgets to achieve ROI targets while collaborating with cross-functional teams to align marketing with business goals.

The role requires 2-5 years of experience, a strong understanding of performance marketing, and the ability to analyze campaign performance across channels. Join a dynamic team driving growth in Gurgaon, Haryana, India.

Qualifications

• 2-5 years of experience in digital marketing or related field.
• Strong understanding of Performance Marketing principles, including Paid Marketing and Paid Media buying.
• Proficiency in managing multiple ad platforms and analyzing campaign performance across channels.

Responsibilities

• Develop and execute digital marketing strategies across Google AdWords, Facebook Ads, and other paid media.
• Manage and optimize campaigns to achieve ROI targets and budget efficiency.
• Collaborate with cross-functional teams to align digital efforts with business goals.
• Analyze campaign data to identify improvements and implement changes.
• Stay updated on industry trends and best practices to continuously improve skills.

Skills

Digital Marketing

Performance Marketing

Paid Media Buying

Campaign Analysis

Ad Platform Management

ROI Optimization

Budget Management

Cross-functional Collaboration

Tools

Google AdWords

Facebook Ads

Job description

Roles and Responsibilities

• Develop and execute digital marketing strategies across various channels, including Google AdWords, Facebook Ads, and other paid media platforms.
  
• Manage and optimize campaigns to achieve desired ROI targets, ensuring effective allocation of budget and resources.
  
• Collaborate with cross-functional teams to integrate digital marketing efforts with overall business objectives.
  
• Analyze campaign performance data to identify areas for improvement and implement changes accordingly.
  
• Stay up-to-date with industry trends and best practices in digital marketing to continuously improve skills and knowledge.
  

Desired Candidate Profile

• 2-5 years of experience in digital marketing or a related field.
  
• Strong understanding of Performance Marketing principles, including Paid Marketing and Paid Media buying.
  
• Proficiency in managing multiple ad platforms (e.g., Google AdWords, Facebook Ads) and ability to analyze campaign performance across different channels.

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