Digital Marketing Manager

Best Course News; Dadri; On-site; INR 300,000 - 600,000; Full time

Job summary

A leading consulting firm based in Uttar Pradesh is seeking a skilled Digital Marketing Manager to lead digital growth initiatives and strategic brand communication. Responsibilities include executing marketing campaigns, managing PR activities, and developing marketing content. The ideal candidate should hold a degree and have 1–4 years of experience in digital marketing. This role offers a competitive salary ranging from ₹3–6 LPA.

Qualifications

• 1–4 years of experience in Digital Marketing or Marketing Management.

Responsibilities

• Plan and execute integrated marketing campaigns across Digital, ATL, and BTL channels.
• Develop marketing collaterals such as brochures, newsletters, flyers, banners, and presentations.
• Drive digital marketing initiatives for the South Asia Region (SAR).
• Create and distribute newsletters, promotional mailers, and event communications.
• Manage and maintain media relations and PR activities.

Skills

Brand Marketing & Digital Branding

Social Media Marketing & Content Marketing

Lead Generation & Online Branding

SEO, Google Analytics, Campaign Optimization

Strong communication

Creative thinking

Leadership

Project management abilities

Education

Any Graduate / BBA / BMS / B.Tech / BE (Any Specialization)

Job description

#### Digital Marketing Manager##### Allied Boston Consultants India* Noida#### DescriptionJob OverviewAllied Boston Consultants India is seeking a highly skilled Digital Marketing Manager to lead strategic brand communication, digital growth initiatives, performance campaigns, and corporate communication across multiple platforms. This role demands creativity, leadership, and a strong understanding of digital and integrated marketing channels. Key Responsibilities Strategic Marketing & Brand CommunicationPlan and execute integrated marketing campaigns across Digital, ATL, and BTL channels.Develop marketing collaterals such as brochures, newsletters, flyers, banners, and presentations.Lead internal & external content strategy to ensure strong brand messaging.Oversee and enhance the company’s digital presence and corporate branding. Digital Marketing & Lead GenerationDrive digital marketing initiatives for the South Asia Region (SAR).Strategize, run, and optimize paid campaigns with clear performance metrics.Create and distribute newsletters, promotional mailers, and event communications.Track and analyze website and social media metrics to improve campaign performance. Corporate Communications & Public RelationsManage and maintain media relations and PR activities.Work with agencies for PR campaigns and corporate brand communication.Support CSR communication and collaborate with internal cross-functional teams. Project & Event ManagementPlan, coordinate, and execute events, exhibitions, webinars, and seminars.Work closely with agencies, vendors, creative teams, and internal stakeholders.Ensure timely and high-quality execution of all marketing projects. Leadership & Cross-Functional CollaborationGuide content creators, designers, and developers for campaign alignment.Mentor junior team members and manage vendor/agency partnerships.Lead cross-functional initiatives to drive marketing innovation and business growth. Desired Candidate ProfileQualifications:Any Graduate / BBA / BMS / B.Tech / BE (Any Specialization)1–4 years of experience in Digital Marketing or Marketing ManagementSkills Required:Brand Marketing & Digital BrandingSocial Media Marketing & Content MarketingLead Generation & Online BrandingSEO, Google Analytics, Campaign OptimizationStrong communication & stakeholder managementCreative thinking, leadership, and project management abilities Role & Industry DetailsRole: Digital Marketing – OtherIndustry: IT Services & ConsultingDepartment: Marketing & CommunicationCTC: ₹3–6 LPA#### Role and Responsibilities* Strategic Marketing & Brand Communication Plan and execute integrated marketing campaigns across Digital, ATL, and BTL channels. Develop marketing collaterals such as brochures, newsletters, flyers, banners, and presentations. Lead internal & external content strategy to ensure strong brand messaging. Oversee and enhance the company’s digital presence and corporate branding. Digital Marketing & Lead Generation Drive digital marketing initiatives for the South Asia Region (SAR). Strategize, run, and optimize paid campaigns with clear performance metrics. Create and distribute newsletters, promotional mailers, and event communications. Track and analyze website and social media metrics to improve campaign performance. Corporate Communications & Public Relations Manage and maintain media relations and PR activities. Work with agencies for PR campaigns and corporate brand communication. Support CSR communication and collaborate with internal cross-functional teams. Project & Event Management Plan, coordinate, and execute events, exhibitions, webinars, and seminars. Work closely with agencies, vendors, creative teams, and internal stakeholders. Ensure timely and high-quality execution of all marketing projects. Leadership & Cross-Functional Collaboration Guide content creators, designers, and developers for campaign alignment. Mentor junior team members and manage vendor/agency partnerships. Lead cross-functional initiatives to drive marketing innovation and business growth.| Designation | : | Digital Marketing Manager || Work experience | : | 0 - 1 |### Skills: