Digital Marketing Manager

Earthen Spaces; Chennai District; On-site; INR 600,000 - 1,000,000; Full time

Job summary

Earthen Spaces in Chennai District, Tamil Nadu, seeks a skilled digital marketing professional to lead multi-channel campaigns across Google Ads, Meta Ads, SEO, email, and display advertising.

You will plan, execute, and optimize campaigns to meet ROI targets, perform keyword research, and apply SEO tactics to boost search visibility. Regular analytics reporting will drive cross-functional collaboration and marketing alignment.

Qualifications

• Experience developing and executing digital marketing strategies across multiple channels.
• Ability to plan, manage, and optimize campaigns to achieve ROI targets.
• Strong knowledge of SEO and analytics to drive visibility and reporting.

Responsibilities

• Develop and execute digital marketing strategies across Google Ads, Meta Ads, SEM/SEO, social media, email marketing and display advertising.
• Manage campaigns from planning to execution and optimization to achieve ROI targets.
• Conduct keyword research and implement effective SEO tactics to improve website visibility on search engines.
• Analyze campaign performance using Google Analytics and provide regular reports to stakeholders.
• Collaborate with cross-functional teams to align marketing efforts with business goals.

Skills

Digital marketing

Google Ads

SEO

Campaign management

Analytics

Tools

Google Analytics

Job description

Roles and Responsibilities

• Develop and execute digital marketing strategies across various channels, including Google AdWords, Meta Ads, AIO, SEM, SEO, social media, email marketing, and display advertising.
• Manage campaigns from planning to execution and optimization to achieve desired ROI targets.
• Conduct keyword research and implement effective SEO tactics to improve website visibility on search engines.
• Analyze campaign performance using tools like Google Analytics and provide regular reports to stakeholders.
• Collaborate with cross-functional teams (creative, sales, product) to ensure alignment of marketing efforts.