Digital Marketing Internship in Kolkata

Sourcedesk; Kolkata District; On-site; INR 167,000 - 246,000; Part time

Job summary

Source Desk Global in Kolkata is seeking a Paid Media Marketing Intern to dive into paid advertising on Google Ads and Meta Ads. You will assist in campaign setup, execution, and optimization while learning key metrics and reporting.

You'll collaborate with design and content teams to craft ad creatives, conduct keyword and audience research, and analyze performance to drive improvements. This role offers hands-on exposure to PPC in a dynamic IT outsourcing environment.

Qualifications

• Basic understanding of digital marketing and paid advertising.
• Familiarity with Google Ads and Meta Ads is an advantage.
• Basic knowledge of keyword research and campaign metrics.
• Good analytical, communication, and problem-solving skills.
• Eagerness to learn and work on live advertising campaigns.

Responsibilities

• Assist in setting up and managing Google Ads and Meta Ads campaigns.
• Conduct keyword research, audience research, and competitor analysis.
• Monitor campaign performance, budgets, clicks, conversions, and other key metrics.
• Assist with campaign optimization, audience targeting, and A/B testing.
• Coordinate with design and content teams for ad creatives and copies.
• Prepare campaign performance reports and analyse results.

Skills

Digital marketing

PPC concepts

Analytical thinking

Communication skills

Tools

Google Ads

Meta Ads

Job description

We are looking for an enthusiastic Paid Media Marketing Intern interested in learning and building a career in paid advertising, Google Ads, and Meta Ads (Facebook & Instagram).

Key Responsibilities

• Assist in setting up and managing Google Ads and Meta Ads campaigns.
• Conduct keyword research, audience research, and competitor analysis.
• Monitor campaign performance, budgets, clicks, conversions, and other key metrics.
• Assist with campaign optimization, audience targeting, and A/B testing.
• Coordinate with design and content teams for ad creatives and copies.
• Prepare campaign performance reports and analyse results.

Required Skills

• Basic understanding of digital marketing and paid advertising.
• Familiarity with Google Ads and Meta Ads is an advantage.
• Basic knowledge of keyword research and campaign metrics.
• Good analytical, communication, and problem-solving skills.
• Eagerness to learn and work on live advertising campaigns.
• Preferred: Candidates interested in pursuing a career in PPC and Performance Marketing.

About Company

Source Desk Global is one of the fastest-growing IT and outsourcing solutions company head offices in Toronto and a delivery center in Kolkata. We are a group of young and energetic professionals with creativity and business ethics. Our customer-centric approach makes us highly creative in the use of technology which insights into improved products and services. We help our clients with an appropriate mix of business consultation, technology, digital, and advertising solutions that integrate seamlessly with their marketing objectives, from start to finish. We are serving clients across Canada and US business markets.