Digital Marketing Intern

Echo Initiative by Joveo; Bengaluru; On-site; INR 223,000 - 446,000; Full time

Job summary

Echo Initiative by Joveo in Bengaluru, India, offers an in-office internship focused on B2B SaaS marketing strategy and data analytics. You’ll execute digital campaigns, optimize performance, and gain hands-on experience across major ad platforms, analytics, and CRM tools.

You will work with a marketing team to drive high-ownership projects, learn SEO/SEM mechanics, and develop reporting skills that influence decisions.

Qualifications

• Pursuing or recently completed Bachelor’s or Master’s in Marketing/Business/Communications.
• Data-driven mindset and comfort with data to solve problems.
• Strong analytical, critical thinking, and communication skills.
• Adaptable with ability to manage multiple priorities in a fast-growing environment.
• Prior exposure to digital marketing is a plus but raw potential is valued most.

Responsibilities

• Own the execution and initial analysis of digital marketing campaigns across Meta and Google Ads.
• Track metrics, gather insights, and prepare campaign reports.
• Explore programmatic advertising, audience targeting, and A/B testing for strategy.
• Assist in building, testing, and deploying email and SMS re-engagement campaigns.
• Collaborate with Product, Sales, and Content teams to support marketing initiatives.
• Synthesize data into clear reports and strategic insights for executives.

Skills

Data-driven mindset

Analytical thinking

Digital marketing

Campaign reporting

Excel

CRM (Salesforce/HubSpot)

A/B testing

Education

Bachelor’s or Master’s in Marketing/Business/Communications

Tools

Google Analytics

CRM (Salesforce/HubSpot)

Excel

SEMrush

Job description

• Location: Bengaluru, India (Work from Office, 5 days a week)
• Timings: 2-10 pm

About Joveo

As the global leader in AI-powered recruitment marketing, we are transforming talent attraction and recruitment media buying for the world’s largest and smartest employers, staffing businesses, RPOs, and recruitment advertising agencies.

The Joveo platform enables businesses to attract, source, engage, and hire the most relevant candidates on time, within their budget. Powering millions of jobs every day, our data-driven recruitment marketing platform uses advanced data science and machine learning to dynamically manage and optimize talent sourcing and applications across all online channels while providing real-time insights at every step of the job seeker journey, from click to hire.

This is an in-office, high-ownership role for a sharp, ambitious individual looking to dive deep into the mechanics of B2B SaaS marketing strategy, with a heavy emphasis on digital execution and data analytics. You won't just be assisting; you’ll be contributing to core business outcomes.

You will be embedded within our dynamic marketing team, gaining hands-on experience across the strategic and tactical layers of a global marketing organization.

• Own the execution and initial analysis of digital marketing campaigns across Meta (Facebook, Instagram), Google Ads, and emerging B2B platforms.
• Learn to optimize advertising performance by tracking key metrics, gathering actionable insights, and preparing comprehensive campaign reports.
• Explore the strategic principles of programmatic advertising, advanced audience targeting, and rigorous A/B testing to inform future strategy.

2. Data-Driven Engagement & Retention

• Assist in building, testing, and deploying email and SMS re-engagement campaigns that directly impact our lead nurture funnel.
• Focus on optimization—from template readability and mobile responsiveness to ensuring impeccable quality control (grammar, spelling, and formatting).
• Track detailed campaign performance and translate results into concrete recommendations for improving audience engagement.
• Become proficient with core marketing tools: Google Analytics, CRM (Salesforce/Hubspot), and advanced Excel for data manipulation and reporting.
• Help synthesize raw data into clear, concise reports and strategic insights that influence executive decision-making.
• Develop a foundational understanding of SEO, SEM, and crucial marketing performance metrics (CPA, ROAS, LTV) within a B2B context.

4. Cross-Functional Strategic Support

• Collaborate closely with Product, Sales, and Content teams to support high-priority, ongoing marketing initiatives.
• Maintain critical marketing documentation, track project deliverables, and ensure strategic alignment across all projects.
• Conduct high-value research, including deep competitor analysis and market trends, to inform content and strategic planning.

The Tech Stack You'll Master:

Get hands-on experience with the tools that power a high-growth tech company:

• Core Platforms: Excel, CRM, Google Analytics, Advanced Email & SMS marketing platforms.
• Ad Platforms: Direct exposure to Google Ads, Meta Ads Manager.
• Analytics & SEO: Learn the ropes with top-tier SEO/SEM tools like SEMRush.

Who You Are:

This role is for the future marketing leader—someone who is curious, results-oriented, and thrives in a fast-paced environment.

• Currently pursuing or recently completed a Bachelor’s or Master’s degree in Marketing, Business, Communications, or a related analytical field.
• A data-driven mindset is non-negotiable—you love solving problems with data and are fascinated by digital platforms.
• Exceptional analytical, critical thinking, and communication skills (written and verbal).
• Highly adaptable and capable of managing multiple priorities in a dynamic, high-growth environment.
• Bonus: Any prior exposure to digital marketing (personal projects, coursework, previous internships) is a plus, but your raw potential and drive are what matter most.

What You’ll Gain: Your Acceleration Path

• Real-World Impact: You'll work on live, global campaigns that directly contribute to Joveo's growth. No busy work.
• Advanced Toolset: Master cutting-edge ad technologies and marketing analytics tools used by top B2B firms.
• Mentorship: Learn the ropes from industry experts and work within a collaborative, fast-moving marketing team.
• Career Pipeline: This internship is a highly visible, performance-based opportunity with a clear and strong potential pathway to a full-time role.