Digital Marketing - Hindu College Of Engineering

Trigya Innovations; Sonipat; Sur place; INR 240 000 - 360 000; Plein temps

Résumé du poste

Trigya Innovations, a Zoho One Premium Partner, seeks a Digital Marketing Executive to support social media, content creation, SEO, email campaigns, and lead generation across Zoho and Google Analytics tools. The role requires creativity, strong communication, and familiarity with Canva and digital marketing concepts.

You will work to enhance online presence, develop engaging campaigns, and analyze performance.

Qualifications

• Excellent written and verbal communication skills.
• Basic understanding of digital marketing concepts including SEO and content writing.
• Familiarity with Canva, Google Analytics, and social media platforms.
• Willingness to learn Zoho Marketing tools.
• Creative with ability to work in a fast-paced IT/software environment.

Responsabilités

• Social media management across LinkedIn, Instagram, Facebook, and YouTube.
• Create content for blogs, posts, emails, and website updates.
• Assist with Canva-based marketing creatives.
• Perform basic SEO tasks and on-page optimization.
• Support email campaigns using Zoho Campaigns/Zoho Marketing Automation.
• Assist in lead generation and track performance metrics.

Connaissances

Written and verbal communication

Digital marketing fundamentals

Canva and Google Analytics

Zoho Marketing tools (Zoho Social)

Creativity in fast-paced IT/software

Outils

Canva

Google Analytics

Zoho Campaigns

Zoho Marketing Automation

Description du poste

Job Description:

About Us

We are a Zoho One Premium Partner, specializing inimplementing Zoho CRM, Zoho People, Zoho Books, Zoho Projects, ZohoCreator, and the entire Zoho ecosystem for businesses across India.Our digital presence and online branding play a crucial role in clientacquisition, product awareness, and service promotions.

We are looking for a highly motivated Digital MarketingExecutive to join our team and support our marketing initiatives.

Key Responsibilities

1. Social Media Management

• Create, schedule, and publish postsacross LinkedIn, Instagram, Facebook, and YouTube.
  

• Monitor social media engagement andrespond to audience queries.
  

• Research competitors and trends toimprove content strategy.
  

2. Content Creation

• Write clear and engaging content for:
  

  • Social media posts
    

  • Blogs
    

  • Email campaigns
    

  • Website updates
    

• Assist in creating marketing creativesusing Canva or similar tools.
  

3. SEO & Website Optimization

• Basic SEO tasks: keyword research,on-page optimization, title/meta updates.
  

• Support in improving website rankingand generating organic traffic.
  

4. Email & Campaign Marketing

• Assist in running email marketingcampaigns using Zoho Campaigns/Zoho Marketing Automation.
  

• Manage mailing lists and trackperformance metrics.
  

5. Lead Generation Support

• Work on basic digital lead-generation activities.
  

• Utilize digital channels for promotingZoho product services and training.
  

6. Analytics & Reporting

• Track campaign performance using ZohoMarketing Tools, Google Analytics, and social media insights dashboards.
  

• Prepare weekly and monthly performance reports.
  

Requirements

• Strong written and verbal communication skills.
  

• Basic understanding of DigitalMarketing concepts (SEO, social media, content writing).
  

• Familiarity with tools like Canva,Google Analytics, and social media platforms.
  

• Willingness to learn Zoho Marketingtools (Zoho Social, Zoho Campaigns, Zoho Marketing Automation).
  

• Creativity and ability to work in a fast-paced IT/Software environment.