Digital Marketing Executive

FindWay; Madurai District; On-site; INR 350,000 - 550,000; Full time

Job summary

Findway Digitals in Madurai is seeking a Digital Marketing Executive to develop, implement, and manage digital campaigns across SEO/SEM, email, social media, and display advertising. You will drive online traffic, improve customer engagement, and generate leads while enhancing brand awareness.

The role requires a minimum of 1 year of experience, a bachelor's degree in Marketing or related field, and strong analytical skills to interpret data and optimize performance across channels.

Qualifications

• A minimum 1 year of experience is required.
• Bachelor’s degree in Marketing, Communications, or a related field.
• Solid understanding of digital marketing techniques and principles.
• Experience with SEO/SEM, Google Analytics, and CRM software.
• Strong analytical skills and data-driven thinking.

Responsibilities

• Plan and execute digital marketing campaigns across SEO/SEM, email, social media, and display ads.
• Measure and report performance against ROI and KPIs.
• Identify trends and optimize spend and performance based on insights.
• Collaborate with internal teams to create landing pages and improve user experience.
• Evaluate end-to-end customer experience across channels and touchpoints.

Skills

Social Media Advertising

Data Analysis and Reporting

Marketing Automation

Education

Bachelor's degree in Marketing, Communications, or a related field

Tools

SEO/SEM

Google Analytics

CRM software

Job description

Digital Marketing & Web Development Services in Madurai

Our business is for creative and bright minds to help us find better ways to serve our clientsand we are lookingfor people like you to help us shape tomorrow

Bachelor’s degree in Marketing, Communications, or a related field

Experience :

Best in industry

Key Skills

Social Media Advertising

Data Analysis and Reporting

Marketing Automation

As a Digital Marketing Executive at Findway Digitals, you will be responsible for developing, implementing, and managing digital marketing campaigns to promote our company’s services and enhance brand awareness. You will play a key role in driving online traffic, improving customer engagement, and generating leads through various digital channels.

Qualifications

• A minimum 1 year of experience is required.
• Bachelor’s degree in Marketing, Communications, or a related field.
• Solid understanding of digital marketing techniques and principles.
• Experience with SEO/SEM, Google Analytics, and CRM software.
• Strong analytical skills and data-driven thinking.

Job Responsibilities

• Plan and execute digital marketing campaigns, including SEO/SEM, email, social media, and display advertising.
• Measure and report performance of all digital marketing campaigns and assess against goals (ROI and KPIs).
• Identify trends and insights, and optimize spend and performance based on the insights.
• Collaborate with internal teams to create landing pages and optimize user experience.
• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.

Skills Required

• Proficiency in digital marketing tools and software.
• Excellent written and verbal communication skills.
• Strong project management skills and ability to manage multiple projects simultaneously.
• Up-to-date with the latest trends and best practices in online marketing and measurement.
• High level of initiative and work well in a team environment.
• Strong drive and ambition to succeed.
• Understanding of digital marketing concepts, tools, and best practices.