Digital Marketing Executive

Code-zens Technology; Hyderabad; On-site; INR 300,000 - 600,000; Full time

Job summary

Code-zens Technology is seeking a Digital Marketing Executive to drive campaigns across LinkedIn, Instagram, Facebook and more. You will plan and optimize Meta Ads and Google Ads to boost leads and conversions, and create engaging content for multiple channels.

You will also implement SEO/SEM tactics, monitor budgets, and stay ahead of digital marketing trends to deliver measurable results.

Qualifications

• Hands-on digital marketing experience is mandatory.
• Experience managing Meta Ads and Google Ads campaigns.
• Experience with website promotion, display advertising, remarketing and lead generation.
• Strong understanding of social media marketing and content planning.
• Basic knowledge of SEO, email marketing and landing page optimization.
• Familiarity with Google Analytics, Meta Ads Manager and conversion tracking.
• Canva and Adobe Photoshop or similar design tools are a plus.
• Strong communication, creativity, analytics and problem-solving skills.

Responsibilities

• Develop and execute digital marketing campaigns across LinkedIn, Instagram, Facebook and other online platforms.
• Plan, launch and optimize Meta Ads (Facebook and Instagram) and Google Ads, including Search, Display and remarketing campaigns.
• Manage website advertising campaigns and improve landing pages to generate quality leads and increase conversions.
• Create engaging content for social media, blogs, email campaigns and websites.
• Execute SEO and SEM strategies to improve website visibility and traffic.
• Monitor advertising budgets and campaign performance, including cost per lead, conversion rates and return on ad spend.
• Test different ad creatives, audiences and messaging to improve results.
• Stay updated on digital marketing trends, tools and best practices.

Job description

Job Title: Digital Marketing Executive
Experience: 1 - 2 years
Location: Hyderabad (Onsite)

Key Responsibilities

• Develop and execute digital marketing campaigns across LinkedIn, Instagram, Facebook, and other online platforms.
• Plan, launch, and optimize Meta Ads (Facebook and Instagram) and Google Ads, including Search, Display, and remarketing campaigns.
• Manage website advertising campaigns and improve landing pages to generate quality leads and increase conversions.
• Create engaging content for social media, blogs, email campaigns, and websites.
• Execute SEO and SEM strategies to improve website visibility and traffic.
• Monitor advertising budgets and campaign performance, including cost per lead, conversion rates, and return on ad spend.
• Test different ad creatives, audiences, and messaging to improve results.
• Stay updated on digital marketing trends, tools, and best practices.

Required Skills

• 12 years of hands-on experience in digital marketing.
• Practical experience managing Meta Ads and Google Ads campaigns is required.
• Experience with website promotion, display advertising, remarketing, and lead generation.
• Strong understanding of social media marketing and content planning.
• Basic knowledge of SEO, email marketing, and landing page optimization.
• Familiarity with Google Analytics, Meta Ads Manager, and conversion tracking.
• Canva, Adobe Photoshop, or similar design tool experience is an added advantage.
• Strong communication, creativity, analytical, and problem-solving skills.

Contact: [e-mail]