Digital Marketing executive

Telecomatics; Coimbatore District; On-site; INR 40,000 - 50,000; Full time

Benefits offered by this job

Competitive compensation

Collaborative work environment

Mentorship from experienced professionals

Job summary

Telecomatics is looking for a creative and proactive Digital Marketing Executive to join their team in Coimbatore, Tamil Nadu. This role focuses on strengthening brand visibility and driving audience engagement through various digital channels. The ideal candidate should have a Bachelor's degree and hands-on experience in digital marketing.

The position offers opportunities to own and manage digital marketing initiatives independently within a collaborative environment. A strong sense of ownership and attention to detail are essential, along with a passion for learning new marketing trends.

Qualifications

• Hands-on experience in digital marketing and content marketing.
• Strong written and verbal communication skills.
• Ability to manage multiple priorities and work independently.

Responsibilities

• Execute digital marketing strategies across various focus areas.
• Develop, schedule, and publish engaging content.
• Monitor campaign performance and analyze metrics.

Skills

Digital marketing

Social media management

Content marketing

Communications skills

Creative thinking

Education

Bachelor's degree in Marketing, Communications, Business Administration, or related field

Tools

CMS platforms

Analytical tools

Email marketing tools

Job description

WearelookingforacreativeandproactiveDigitalMarketingExecutivetojoinourgrowingteam.Thisrolefocusesonstrengtheningbrandvisibility,attractingtoptalent,anddrivingaudienceengagementthroughvariousdigitalchannels.

Theidealcandidateshouldpossessstrongcommunicationskills,apassionfordigitalmarketing,andtheabilitytoindependentlymanagecampaignsacrosswebsite,content,socialmedia,employerbranding,andemailmarketinginitiatives.

KeyResponsibilities

• Executedigitalmarketingstrategiesacrossoneormorefocusareas:
  • Websiteoptimizationandemployerbranding
  • Contentmarketingandthoughtleadership
  • Socialmediamanagementandengagement
  • Employerbrandingandtalentattraction
  • Emailmarketingandcommunitybuilding
• Develop,schedule,andpublishengagingcontentalignedwithcompanygoalsandbrandidentity.
• Maintainandoptimizedigitalmarketingchannelswhileensuringconsistencyinmessagingandtone.
• Monitorcampaignperformanceandanalyzemetricssuchastraffic,engagement,reach,andconversions.
• Preparereportsandprovideactionableinsightstoimprovemarketingeffectiveness.
• Collaboratewithinternalteamstoidentifystories,achievements,andopportunitiesformarketingcampaigns.
• Stayupdatedwithindustrytrends,emergingplatforms,anddigitalmarketingbestpractices.
• Engagewithaudiences,prospects,andpotentialcandidatesacrossassignedchannels.
• Monitorcompetitoractivitiesandaudiencefeedbacktoidentifyimprovementopportunities.

RequiredSkills&Experience

• Bachelor'sdegreeinMarketing,Communications,BusinessAdministration,orarelatedfield.
• Hands-onexperienceindigitalmarketing,contentmarketing,socialmediamanagement,orrelatedareas.
• Strongwrittenandverbalcommunicationskills.
• Familiaritywithdigitalmarketingplatformsandtools,includingCMSplatforms,analyticstools,socialmediaplatforms,andemailmarketingtools.
• Abilitytomanagemultipleprioritiesandworkindependently.
• Strongcreativethinkingandproblem-solvingabilities.
• Basicunderstandingofmarketinganalyticsandperformancereporting.

GoodtoHave(AddedAdvantage)

• Experiencemanagingcompanywebsites,landingpages,orcareerportals.
• Familiaritywithsocialmediacommunitymanagementandaudienceengagement.
• Experienceincontentwriting,blogging,oreducationalcontentcreation.
• Understandingofemployerbrandingandrecruitmentmarketingstrategies.
• Knowledgeofemailmarketingplatformsandcampaignautomationtools.
• BasicunderstandingofSEOprinciplesanddigitalcontentoptimization.

WhatWeExpect

• Aproactivemindsetwithastrongsenseofownership.
• Abilitytomanagemarketingactivitiesindependentlywhilecollaboratingeffectivelywithteams.
• Creativethinkingbackedbydata-drivendecision-making.
• Strongattentiontodetailandconsistencyinbrandcommunication.
• Enthusiasmforlearningnewdigitalmarketingtrendsandtechnologies.

WhatWeOffer

• Opportunitytoownandmanagedigitalmarketinginitiativesindependently.
• Exposuretomodernbranding,content,anddigitalmarketingstrategies.
• Collaborativeandgrowth-orientedworkenvironment.
• Mentorshipandlearningopportunitiesfromexperiencedprofessionals.
• Clearcareerprogressionandprofessionaldevelopmentopportunities.
• Competitivecompensationbasedonskillsandexperience.
• Telecomaticsisanequalopportunityemployerandencouragescandidatesfromallbackgroundstoapply.