Digital Marketing Executive

weddingsbyartique; Chennai District; On-site; Full time

Job description

About Us

At Weddings by Artique, we don’t just take photos — we preserve emotions, freeze laughter, and document every detail of a love story. We’re seeking a creative and data‑driven Digital Marketing Executive to enhance our digital presence, generate qualified leads, and drive engagement across platforms.

Key Responsibilities

1. Digital Strategy & Advertising

• Plan and execute lead‑focused digital campaigns (Meta, Google Ads, Instagram).
• Monitor performance, optimize ROI, and adjust strategies as needed.

2. Social Media Management

• Create and schedule content for Instagram, Facebook, Pinterest & YouTube.
• Collaborate with the creative team for reels, stories, and behind‑the‑scenes posts.
• Grow organic engagement through storytelling and community building.

3. Website & SEO

• Manage and update website content (WordPress or similar CMS).
• Optimize pages and blogs for SEO using Google Analytics and Search Console.

4. Content & Collaboration

• Coordinate with the team to showcase recent work and client stories.
• Write engaging blog posts featuring weddings, vendors, and trends.
• Present creative ideas to clients and incorporate feedback.

Preferred Qualities

• 1–3 years of digital marketing experience (wedding/lifestyle industry is a plus).
• Proficiency in Meta Ads, Google Ads, Canva, Buffer/Later, and SEO tools.
• Strong creative eye for visuals and aesthetics.
• Excellent communication and project management skills.
• Self‑motivated and organized.

Bonus Skills (Preferred)

• Basic photo/video editing (for reels and social posts).
• Familiarity with wedding trends and influencer tie‑ups.
• Experience with email or WhatsApp marketing tools (Mailchimp, Zoho, etc.).

What You’ll Get

• Opportunity to grow with a luxury wedding photography brand.
• Supportive and flexible work culture.
• Direct collaboration with artists, storytellers, and industry creatives.