Lead Generation Executive

Solution Analysts Pvt Ltd; Ahmedabad District; On-site; INR 450,000 - 600,000; Full time

Job summary

Solution Analysts Pvt Ltd is seeking a dynamic Digital Marketing Executive to manage and grow the company’s online presence across LinkedIn, Twitter, and Instagram. The role requires 2+ years of hands-on experience with a strong grasp of AI-enabled content tools to boost creativity, reach, and campaign performance.

You will plan and schedule posts, monitor trends, and collaborate with design and marketing teams to deliver data-driven campaigns, while staying updated on platform changes and best

Qualifications

• 2+ years of hands-on experience in social media management.
• Experience handling LinkedIn, Twitter, and Instagram accounts.
• Strong understanding of social media trends, hashtags, and audience engagement.
• Familiarity with AI tools (ChatGPT, Canva AI, or similar).
• Good written and verbal communication skills.
• Basic knowledge of graphic design and video editing tools is a plus.
• Ability to analyze data and generate actionable insights.
• Creative mindset with attention to detail.

Responsibilities

• Manage and maintain company social media profiles, including LinkedIn, Twitter, and Instagram.
• Plan, create, and schedule engaging content (posts, reels, stories, etc.).
• Monitor trends and implement relevant strategies to increase reach and engagement.
• Track and analyze social media performance using analytics tools.
• Develop and execute social media campaigns aligned with marketing goals.
• Collaborate with design and marketing teams for content creation.
• Stay updated with platform algorithm changes and best practices.
• Utilize AI tools for content ideation, caption writing, automation, and performance insights.

Skills

Social media management

Content creation

Analytics

AI tools usage

Communication

Graphic design basics

Video editing basics

Education

Bachelor’s degree in Marketing/Communications

Tools

LinkedIn

Twitter

Instagram

Google Analytics

Canva

Video editing software

Job description

We are looking for a dynamic and creative Digital Marketing Executive to manage and grow our online presence across multiple platforms.

The ideal candidate should have at least 2 years of hands‑on experience in managing social media channels such as LinkedIn, Twitter, and Instagram, along with a strong understanding of modern AI tools to enhance content creation, analytics, and campaign performance.

Key Responsibilities

• Manage and maintain company social media profiles, including LinkedIn, Twitter, and Instagram.
• Plan, create, and schedule engaging content (posts, reels, stories, etc.).
• Monitor trends and implement relevant strategies to increase reach and engagement.
• Track and analyze social media performance using analytics tools.
• Develop and execute social media campaigns aligned with marketing goals.
• Collaborate with design and marketing teams for content creation.
• Stay updated with platform algorithm changes and best practices.
• Utilize AI tools for content ideation, caption writing, automation, and performance insights.

Required Skills & Qualifications

• Minimum 2 years of experience in social media management.
• Proven experience handling LinkedIn, Twitter, and Instagram accounts.
• Strong understanding of social media trends, hashtags, and audience engagement strategies.
• Familiarity with AI tools (such as ChatGPT, Canva AI, or similar tools).
• Good written and verbal communication skills.
• Basic knowledge of graphic design and video editing tools is a plus.
• Ability to analyze data and generate actionable insights.
• Creative mindset with attention to detail.

Preferred Qualifications

• Bachelor’s degree in Marketing, Communications, or a related field.
• Experience with social media tools.